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Transform chaos into opportunity with insights from entrepreneur and coach Meg King as we navigate the journey of building a successful esthetician business without losing sight of personal values. Learn from Meg's wisdom on managing the chaos of entrepreneurship while emphasizing the role of champions who believe in our potential, despite societal stereotypes. Hear personal stories and advice tailored for estheticians at every stage, offering guidance on turning the challenges of growth into pathways for personal and professional balance.

Discover the power of prioritization and time management in creating a thriving esthetician business while maintaining a healthy work-life balance. We tackle the myth of time scarcity and the importance of dedicated marketing strategies like social media planning and referral cards to drive revenue. For those overwhelmed by the demands of the industry, we stress the necessity of self-care and smarter work methods to ensure long-term success. By filling our own cups, we enhance our ability to serve clients and sustain a fulfilling career.

Explore the transformative potential of software and a strong support network in maximizing efficiency and success. Learn how the right tools can streamline service tracking, retail sales, and inventory management, and how virtual assistants can handle essential tasks for growth. Embrace change with confidence, supported by insights from my book "Fearless Prosperity" and Meg King's "Connecting to Your Chaos," offering strategies to align business with personal values and build a resilient empire in the beauty industry. Tune in for actionable strategies and support that empower your entrepreneurial journey.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Unlock the secrets to elevating your esthetician business into a legacy that transcends your individual success. Ever wondered if mentoring others could actually boost your own growth exponentially? Kari Jo Patterson, your guide on the Esthetician Podcast, reveals how embracing the legacy phase can transform your career from a solo journey into a thriving, inspirational empire. By stepping out from behind the chair and building a team, you not only share your hard-earned knowledge but also pave the way for new opportunities and financial freedom. Keri shares her personal journey of reaching ultimate prosperity and how giving back empowered her to flourish even further.

Join us as we explore the powerful impact of mentorship and team-building in the esthetics industry. Many estheticians fear competition, but Keri Jo dispels this myth, illustrating how nurturing others amplifies your own success. With lessons from her book "Fearless Prosperity" and insights from her Empire Growth System, Keri encourages you to shift focus from individual achievements to establishing your personal brand and mentoring others. This episode is a motivational call to action for estheticians ready to move past the survival phase and into a legacy of success and influence.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

What if a simple spa visit could make or break your business? Join me, Kari Jo Patterson, alongside my insightful guest Brandi, as we uncover the power of customer service in the esthetics industry. Brandi shares her story about a disappointing spa experience, helping us identify how crucial it is for estheticians to understand their clients' needs and emotions. We explore how even small oversights can lead to negative reviews and lost referrals, while also highlighting how creating unforgettable 'wow' moments can lead to lasting client loyalty.

Despite the digital era's focus on online presence, we discover that word-of-mouth referrals still reign supreme in choosing spa services. Through the lens of a listener's personal experience, we discuss the impact of meaningful customer interactions over social media impressions. We'll share practical tips on improving client preparation and comfort, ensuring a seamless and anxiety-free appointment for all. From setting clear expectations to enhancing the booking process, we delve into strategies that leave clients feeling valued and eager to return.

Our journey doesn't stop there; we delve into actionable strategies for improving client retention. From personalized follow-ups to making each step of the service memorable, the smallest gestures often leave the biggest impressions. We discuss the significance of direct interaction over automated messages and how focusing on details, even down to the ambiance of your space, can transform one-time clients into loyal patrons. Tune in to discover how mastering the art of exceptional customer service can set your business apart in the competitive world of esthetics.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

What if your thriving business wasn't truly a business but just an elaborate job? That's a realization I, Keri Jo Patterson, faced head-on when my mentor challenged me to create a self-sustaining enterprise. As a solo esthetician turned successful med spa owner, I found myself at a crossroads, building a dream from the ground up only to discover that true success lies not just in what you build, but in how it operates without you. My journey from crafting a beautiful spa to developing robust systems that allowed it to function independently is a story of resilience, adaptability, and ultimately, triumph.

Join me as I recount the transformative moments that shaped my path, especially when losing key employees threatened to topple my hard-won empire. In this episode of the Esthetician Podcast, I share the wisdom gained from my own highs and lows, emphasizing that the real measure of your business lies in its independence. Learn how to adopt strategies for creating a business that not only sustains itself but can also be sold when you're ready to move on to new ventures. Whether you're a worn-out esthetician or an aspiring entrepreneur, this episode promises insights and inspiration to turn your passion into a thriving, autonomous venture.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

What if the key to building a successful esthetics empire lies in your ability to embrace setbacks? Join me, Kari Jo Patterson, as I unravel the often tumultuous yet rewarding path of business optimization. Drawing from my personal journey, where I transitioned from a solo esthetician to a thriving business owner, I highlight how crafting and adhering to your own protocols can prepare you for the inevitable trials ahead. This episode is your guide to optimizing your business for future growth, ensuring you're not just surviving those challenges, but thriving through them. With insights inspired by entrepreneurial giants like Damon John, I share how embracing moments of adversity can lead to growth and resilience.

This isn't just a story of personal triumph but a lesson in perseverance for anyone looking to turn their esthetic dreams into a lasting legacy. Through anecdotes from my own experiences and wisdom from my book, Fearless Prosperity, I provide actionable strategies for smoothing out the bumps on your entrepreneurial journey. Whether you're just starting or are already managing a team, I emphasize the significance of the optimization phase—it's the cornerstone of building something enduring and impactful. Get ready to reframe your setbacks as stepping stones and transform your esthetics business with confidence and fewer missteps.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Ever wonder what sets successful entrepreneurs apart from the rest? Join me on the Esthetician Podcast as we uncover the secrets of resilience and adaptability with my mentor, Andrew Nielsen. A former engineering student turned thriving entrepreneur, Andrew offers a treasure trove of insights from his journey through the unpredictable worlds of startups and real estate. We'll explore how he turned challenges into stepping stones and maintained personal happiness amidst the chaos of entrepreneurial life. His story is a testament to the power of staying true to one's passions and finding balance in personal and professional spheres.

For those ready to take their business to the next level, you'll gain actionable strategies to tackle the toughest entrepreneurial challenges. From understanding your purpose in business to managing financial hurdles, and even transitioning from renting to owning commercial property, we've got you covered. With Andrew's experience as a beacon, we'll shed light on effective planning, strategic thinking, and risk management. Whether you're an esthetician poised to build your empire or simply seeking motivation, this episode promises valuable lessons and the inspiration to persevere in pursuing financial freedom.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

What if the key to entrepreneurial fulfillment isn't in the milestones you achieve but in the challenges you overcome? This episode of the Esthetician Podcast promises a raw and inspiring exploration of the entrepreneurial journey, tailored for those who feel trapped in the survival phase of their aesthetics business. Join me, Kari Jo Patterson, as I recount my transformation from a solo esthetician to a thriving business owner with ultimate time and financial freedom. You'll hear my personal anecdotes, including a revealing look at how the pandemic taught me the value of resilience and the unexpected joy found within the struggle itself.

Journey with me as I share the realness behind every business milestone—from opening my first space to renovating a grand spa—where I learned that fleeting happiness often accompanies success. The true joy, I discovered, lies in the perseverance through hardships and the unwavering support of my team during those dark times when everything felt uncertain. This episode is not just about surviving; it's about thriving by embracing every lesson and allowing those lessons to fuel your passion and persistence. Whether you're aiming to build your own aesthetics empire or simply seeking solace in shared experiences, this episode offers a heartfelt narrative that pushes you to appreciate the journey, not just the destination.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Launching a business can feel like juggling flaming bowling pins, but with the right team and insights, it can transform into a well-choreographed performance. Holly, my very first employee, shares her experience from being a virtual receptionist to becoming the marketing head at a multi-million-dollar company. We share stories from the early days, drawing inspiration from industry leaders like Kimber James of Borbaletta, and talk about the challenges we faced, the adaptability required, and the big wins along the way. 

Friendship and business—often labeled as oil and water—can actually create a vibrant cocktail when mixed with boundaries and trust. Holly and I reminisce about the hilarious chaos at Deluxe, from getting TikToks to go viral to the emotional rollercoaster of balancing personal lives with professional duties. We debunk the myth that friends shouldn't work together and highlight the importance of open communication and setting the right expectations to thrive in such partnerships. 

Marketing isn't just about catchy slogans; it's about leveraging data to tell a compelling story that drives growth. We dive into the nuts and bolts of successful marketing strategies, emphasizing the power of analytics and a robust online presence. Holly's shift from a creative role to marketing at a manufacturing company shows the necessity of fostering creativity even in stoic industries. We dissect how a well-crafted website can boost client engagement and explore the untapped potential of Bing's AI-powered ads, leaving you with actionable insights that could transform how you approach your business's digital strategy.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Trust is the cornerstone of any successful team, but how do you build it authentically in your business? Today on the Esthetician Podcast, we unravel this vital element through the lens of my client Sarah's journey. Despite having foolproof systems and protocols, Sarah was grappling with a high employee turnover rate. This episode uncovers how a personal experience in leading my daughter's young women's group helped me pinpoint the missing link in Sarah's business strategy: trust. Discover how genuine, consistent connections can transform a disconnected group into a thriving, motivated team.

Join me, Kari Jo Patterson, as we explore the profound impact trust can have on your business culture. From Sarah's "aha" moment to practical insights on fostering authentic engagement, this episode is packed with strategies to help you build a strong team that fully supports your vision. Learn why trust is not just another item on your checklist but an ongoing commitment to creating meaningful relationships. If you aspire to lead a successful beauty business, don't miss these invaluable lessons on building a culture of trust and motivation.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

Send us a text

Could creating a supportive and collaborative culture be the secret to a thriving esthetician business? Join me, Kari Jo Patterson, as I share a personal journey from being a solo esthetician to running a successful business. I'll reveal the transformation from a competitive atmosphere at a commission-based Aveda spa to a nurturing environment where team members, like Amy and Sarah, are encouraged to support each other’s strengths. Journey with us through a tale of how even the best estheticians can sometimes struggle against a system of competition rather than cooperation, and discover how a simple shift in mindset can unlock new potentials.

Uncover strategies that not only boost productivity but also create an atmosphere where your clients can feel the positive energy the moment they walk in. I'll break down the practical steps I took in hiring for complementary skills, setting collaborative goals, and celebrating every achievement, big or small. As the holiday season approaches, it's more critical than ever to foster a team that's not just ready to meet the challenges but excited to thrive through them. Listen in for actionable insights and tips to build an esthetician empire where prosperity and passion go hand in hand.

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com