Let's Buy a Business

Evaluating eCommerce Acquisition Metrics with Matt Putra


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Matt Putra is an eCommerce expert and fractional CFO for eCommerce brands. He's built, bought, and consults for many eCom brands.

We dive into…

— Typical eCom Margins — eCom Must-Haves (Gross Margin, Email Lists, Areas for Improvement) — eCom Nice to Haves (VIP Groups, 30% Customer Retention, 3 to 1 customer lifetime value over acquisition costs

Episode Resources

  • Connect with Ryan Condie
  • http://linkedin.com/in/ryancondie
  • http://letsbuyabusiness.com/
  • https://forms.gle/RRcXpe3dK7pNGqv16
  • Show Sponsor: Live Oak Bank is a seasoned SMB lender providing SBA and conventional financing for search funds, independent sponsors, private equity firms, and individuals looking to acquire lower middle-market companies. www.liveoakbank.com
  • Lisa Forrest - [email protected]
  • 10 Step Video series to Finding a Company to Buy - http://letsbuyabusiness.com/video
  • Ryan Twitter - https://twitter.com/RyanPaulCondie
  • Connect with Matt Putra
  • https://www.linkedin.com/in/mattputra?originalSubdomain=ca
  • https://keepnaturewild.com/
  • https://www.eightx.co/ 
...more
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Let's Buy a BusinessBy Ryan Condie

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4.8

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