Everyday MBA

Episode 54 - David Giannetto discusses his book Big, Social, Mobile and how these three big trends are shaping business today. How do these drivers combine to propel our success…and what should we do to take advantage of the confluence?

Stay tuned after the interview for five action items you can use to take advantage of the ideas and advice in this interview, and hear bonus comments from David.

Host, Kevin Craine @Everyday_MBA

Episode 53 - Jeanne Bliss discusses her book Chief Customer Officer 2.0 and ways to build a customer-driven growth engine. Jeanne held CX executive positions for Microsoft, Allstate, and Mazda, among others. She is also the author of I Love You More Than My Dog": Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad. Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview, and hear some bonus comments from Jeanne as well as some listener shout-outs.

Host, Kevin Craine @Everyday_MBA

Episode 52 - Evan Hackel discusses his book Ingaging Leadership and how to use a new approach to leading that builds excellence and organizational success. Evan works with some of the largest franchise systems in North America; Denny’s, Meineke, Häagen-Dazs, among others. Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview, and hear some bonus comments from Evan.

Host, Kevin Craine @Everyday_MBA

Episode 51 - Award-winning inventor Stephen Key discusses his book One Simple Idea and how to turn your ideas into a licensing goldmine. Stephen has had more than 20 products licensed that have sold in Walmart, 7-Eleven, and Disney theme parks worldwide. His inventions have been endorsed by Michael Jordan, Alex Trebek, and Taylor Swift. Stay tuned after the interview for five action items to take advantage of the advice in this interview, and hear bonus comments from Stephen.

Host, Kevin Craine @Everyday_MBA

Award-winning inventor Stephen Key discusses his book "One Simple Idea" and how to turn your product ideas into a licensing goldmine. Host Kevin Craine - Everyday-MBA.com

Episode 50 - Chris Dessi discusses his book Remarkable You and ways to build your personal brand. Chris is the CEO of Silverback Social, an award winning digital marketing agency, and you’ve seen him in places like CNBC, CNN, MSNBC and Fox News. His 2012 book Your World is Exploding was a best seller. Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview, and hear some bonus comments from Chris.

Host, Kevin Craine @Everyday_MBA

Special Episode - Tiffany Bova is a VP and Distinguished Analyst with Gartner Research and an expert at high-tech sales. She was the recipient of Gartner's Thought Leadership Award for her work on the Future of IT Sales. She was named one of the Most Powerful & Influential Women in California by the National Diversity Council and a Top 50 Sales and Marketing Influencer by Top Sales World Magazine. You can find her work in Forbes and the Harvard Business Review.

Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview, and hear some bonus comments from Tiffani.

Host, Kevin Craine @Everyday_MBA

Tiffani Bova, VP and Distinguished Analyst with Gartner Research, discusses how high-tech sales strategies need to change in order to sustain success in the future. She was the recipient of Gartner's Thought Leadership Award for her work on the Future of IT Sales, was named one of the Most Powerful & Influential Women, and is a Top 50 Sales and Marketing Influencer. Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview, and hear some bonus comments from Tiffani.

Episode 49 - Linda Popky discusses her book Marketing Above the Noise and ways to succeed with marketing that matters. Linda has been named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant Hall of Fame. She holds an MBA and a BS in Communications from Boston University. Stay tuned after the interview for five action items to take immediate advantage of the ideas and advice in this interview.

Host, Kevin Craine @Everyday_MBA

Episode 48 - Joe Calloway discusses his book Magnetic: The Art of Attracting Business and strategies to create a never-ending flow of new customers to your business. Joe is an executive in Residence at Belmont University’s Center For Entrepreneurship and the author the best-selling books Becoming A Category of One and Be The Best At What Matters Most. Stay tuned after the interview for five action items to take advantage of the ideas in this interview, and hear bonus comments from Joe.

Host, Kevin Craine @Everyday_MBA