Aaron welcomes back Katie Lauver, ABOC—industry leader, coach, and founder of Meadowood Wellness—for a conversation that goes far beyond analytics and optical sales. Katie shares her journey from GPN Technologies to launching her own coaching practice, where she helps women align mindset, health, and career. Together, Aaron and Katie unpack the power of identity, accountability, and personal branding, why success isn’t just about performance, and how coaching can unlock the next level of growth. A candid discussion on balancing numbers with soul alignment, celebrating small victories, and finding your unique “secret sauce.”