Profit First for Real Estate Investors with David Richter

Frank Iglesias: Why Investing in Just Real Estate Isn’t Enough


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In this episode, I sit down with Frank Iglesias—a real estate investor, coach, and host of the What Worked for You podcast—to unpack the journey from chaos to clarity. Frank opens up about how burnout from his IT job led him to real estate, but also how the entrepreneurial learning curve nearly burned him out all over again.


We dive into the pitfalls of trying to do too many things at once, why real estate investing is only one part of the business equation, and how Profit First helped him regain control of his finances. Frank shares the hard lessons of jumping into new construction too early, the value of having a business coach, and why mastering the fundamentals is the only way to scale sustainably.


Episode Highlights

[0:00] – Introduction

[2:32] – From IT burnout to a Rich Dad seminar and the first taste of real estate

[5:10] – How trying too many strategies at once slowed his growth

[6:14] – The difference between learning real estate and learning business

[6:33] – The pivotal role a business coach played in aligning his operations

[9:18] – Why bookkeeping is the most underrated skill in real estate investing

[14:06] – Lessons learned from jumping into new construction without the right model

[22:57] – The risk of cheap lots and the hidden costs of building ground-up

[25:19] – The reality of delayed income and managing cash flow in big projects

[27:03] – Avoiding shiny object syndrome and returning to core business principles

[30:54] – How to connect with Frank and learn more about his podcast and mentorship


5 Key Takeaways

  1. Focus is your fastest path to success. Early on, avoid chasing multiple strategies—go deep, not wide.
  2. Business fundamentals matter more than tactics. Learn how to manage money, lead people, and build systems.
  3. A coach can connect the dots. Frank’s biggest business breakthroughs came after investing in the right mentor.
  4. New construction is not a beginner strategy. It has different timelines, risks, and financial realities.
  5. You don’t need more books—you need to implement. Information is everywhere, but application is what creates results.


Links & Resources

  • Visit Frank online: https://www.frankiglesias.com
  • Call or text Frank directly: (678) 408-2228
  • Listen to Frank’s podcast: What Worked for You
  • Learn more about Profit First for real estate investors: https://www.simplecfo.com


If this episode helped bring clarity to your investing journey, please rate, follow, and review the show. And share it with someone else who’s ready to stop guessing and start building a real business.

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Profit First for Real Estate Investors with David RichterBy David Richter

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