Serial entrepreneur Dom Williams sits down with the Blue-Collar Twins to reveal how a kid running county-wide candy routes now leads a 200-employee cleaning company, owns drive-thru “drink barns,” flips HUD rentals, and is launching a lounge—while coaching other service-business owners past the six- and seven-figure ceiling.

You’ll hear:

• Early Hustle → Corporate Wake-Up – the Wall Street layoff that pushed Dom full time and helped CNC Cleaning hit $1 M in six months.
• Play Business for Life – treating strategy like a game and using daily “pulse meetings” to keep the scorecard honest.
• Systems over Self – Sears-inspired SOPs that let a 200-person team run without him on site.
• Numbers that Matter – cash-flow detective work, margin targets (25 % residential; 15 % commercial), and the bank-balance myth.
• Diversifying the Right Way – acquiring Lexi’s Drink Barn, scaling HUD duplexes, and threading Indiana’s liquor-law maze to open Demure Lounge.
• Coaching Corner – the common blind spots for $500 k–$1 M service firms and Dom’s framework for moving owners from operator to architect.

Stick around for a quick CTA to Paul Giannamore’s Private-Equity Masterclass playlist—and start “playing business” on a bigger board.

From PE Teachers to Pest Control Owners: The Julio Twins Share Their POTOMAC Experience

https://youtu.be/HAx9noqsqTo

https://www.linkedin.com/in/paulgiannamore

www.potomaccompany.com

https://bluecollartwins.com

Produced by: www.verbell.ltd

Timestamps (podcast.co-ready)

00:00 – Cold-open: Dom on systems that let owners step away

00:35 – Jason & Jeremy introduce Dom, the serial entrepreneur

01:40 – Fast rundown of CNC Cleaning, Lexi’s Drink Barn, real estate & Demure Lounge

02:30 – Candy-bar syndicate at 12: first taste of leverage

03:50 – High-school expansion: five schools selling for him

05:00 – Dropping a clothing line; choosing cleaning for low entry & recurring revenue

06:50 – Year-one grind: two day jobs + night QC on homes

08:50 – Cash-flow crises and selling his way out

11:00 – Corporate layoff → full-time leap; $1 M revenue in six months

14:00 – Chrysler-300 moment: “I’ll never work for anyone again”

15:30 – SOPs inspired by Sears, Avis & Verizon

17:30 – Power of industry conferences and peer networks

18:50 – Manifestation & mindset: believing before scaling

19:50 – Coaching clients: testing belief, fixing data first

20:25 – Reading P&Ls correctly; COGS-to-revenue benchmarks

21:30 – Buying a duplex (the “dupy”) and house-hacking advice

24:00 – HUD rentals, vetting tenants, and guaranteed checks

25:30 – Cleaning margins: 25 % residential vs 15 % commercial

26:50 – Acquiring Lexi’s Drink Barn; lifting average ticket size

28:10 – Launching Demure Lounge under Indiana’s beer-and-wine rules

29:50 – Economic headwinds: residential leads dip, commercial steady

30:30 – Monday pulse meetings: KPIs, accountability, real-time fixes

31:20 – Future vision: build, exit, repeat—never stop “playing business”

32:00 – New coaching program: from in-the-business to on-the-business

32:50 – Contact Dom at domwilliams.com; socials

33:20 – Outro & Masterclass CTA