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At the end of 2020, Sophie Cross had an idea. A good old fashioned magazine in a time where the prevailing wisdom is to go digital.
In a few short months, Sophie conceptualised the magazine, targeted an audience, smashed her £12,000 target on Kickstarter, created and edited the magazine and had it land on doorsteps around the world.
How did she do it? This is the story.
By The Marketing Meetup5
22 ratings
At the end of 2020, Sophie Cross had an idea. A good old fashioned magazine in a time where the prevailing wisdom is to go digital.
In a few short months, Sophie conceptualised the magazine, targeted an audience, smashed her £12,000 target on Kickstarter, created and edited the magazine and had it land on doorsteps around the world.
How did she do it? This is the story.

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