Mastering the Business of Yoga

From the Archives: How to Use Storytelling in Your Yoga Brand with Michelle Knight


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This week on the podcast, I am joined by Michelle Knight. Michelle Knight is a branding and marketing strategist and founder of Brandmerry, where she helps female entrepreneurs create a captivating and money-making brand through the power of story!

Michelle has helped countless yoga teachers master their own stories to attract more long-term clients, and that's what we're diving into today!

Michelle shares how we can use storytelling on our websites, our bios, and our social media to help people get to know who we are and what we offer. She also shares how to decide what stories to tell, what boundaries to set when it comes to storytelling, how to repurpose your stories and content across multiple platforms, and much more.

Enjoy!

*This episode originally aired in July 2021

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Mastering the Business of YogaBy Amanda Kingsmith

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