The Marketing Millennials

Go-to-Market Plays #11: 3 Marketing Psychology Plays That Actually Work


Listen Later

Fill in the blank: the best marketers aren’t just creative, they’re ________.


If you said “behavioral scientists,” you’d be correct. Daniel and Tamara talk about the three psychology-based plays you can implement today. It all depends on where your words are put, your social proof, and loss aversion. 


Daniel mentions why FOMO is millennials’  biggest fear…and how you can play the FOMO card to drive urgency. Plus, Tamara gives an example of why Mailchimp is the best example of the Foot-in-the-Door technique. 


If you’re looking to get more actionable tips you can start incorporating into your efforts TODAY, this is the episode for YOU…and it’s short and sweet. ⌛


ActiveCampaign⁠ turns your ambition into impact by orchestrating your marketing through Active Intelligence and AI agents - powering your imagination with billions of data points, activating fully-realized campaigns and strategies from your ideas, and validating what works - so you can drive real results.


Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/


Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing


Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials


Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com


...more
View all episodesView all episodes
Download on the App Store

The Marketing MillennialsBy Daniel Murray

  • 4.5
  • 4.5
  • 4.5
  • 4.5
  • 4.5

4.5

149 ratings


More shows like The Marketing Millennials

View all
The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,819 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,625 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,438 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,580 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

759 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

112 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,253 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

82 Listeners

The CMO Podcast by vYve & Jim Stengel

The CMO Podcast

351 Listeners

Marketing Made Simple by StoryBrand.com

Marketing Made Simple

293 Listeners

The Dave Gerhardt Show by Dave Gerhardt

The Dave Gerhardt Show

44 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

353 Listeners

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold by GURU Media Hub

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

826 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

85 Listeners

The CEO’s Guide to Marketing by Forbes

The CEO’s Guide to Marketing

24 Listeners