This week on Marketing O’Clock, Google Ads is giving advertisers more control over Demand Gen placements. Microsoft is making a good Impression (based remarketing) with a list of new announcements. The size of a new AI Overview feature pales in comparison to what we’ve seen in the past. Plus, in a shocking turn of events, Google’s Ad revenue is up! Plus, all the digital marketing news you missed this week!

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Intro - 00:00

📰 Main News

More changes coming to Microsoft - 1:09

New Product comparison in AI Overviews - 5:27

Alphabet’s Q4 earnings are in - 7:55

Demand Gen’s new placement type - 10:03

🛠️ Cool Tool - 12:37

🔥 Take of the Week - 13:51

⚡ Lightning Round ⚡

Paid - 16:55

Organic -23:17

Social - 34:25

⚙️ Working hard, or Hardly Working - 39:28

🔎 ICYMI - 45:01

🧠 Must Read Marketing Article of the Week - 46:15