Grow The Show

Grow The Show

By Kev MichaelBusinessMarketing
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Grow The Show episodes

  • 210 | How Small Podcasters Can Land Big Sponsorships, with Justin Moore

    Editing and post-production by Podcast Boutique

    Summary

    Think your podcast is too small for sponsorships? Sponsorship deals aren’t just for the big-name podcasters anymore — you just need the right strategy. In this episode, Justin Moore is back to show you how to land sponsorship deals regardless of your download numbers. He shares everything you need to know about sponsorships, including how to craft a pitch and reach out to the right brands, price your services, and keep brands coming back. Don’t miss these must-know tips for getting brands to say ‘yes!’


    Topics Discussed

    • Common sponsorships misconceptions
    • Inbound versus outbound sponsorships
    • Pitching the right brands
    • Pricing strategies and contract negotiations
    • Developing, producing, and publishing sponsored content
    • Proving your value to secure repeat sponsorships
    • Balancing sponsorships with promoting your own business

    Pre-order Justin Moore’s book, Sponsor Magnet: How to Attract, Price, and Execute Your Dream Brand Partnerships, here!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    47 min
  • 209 | Podcasting Is Now on Easy Mode for Business Owners

    Editing and post-production by Podcast Boutique

    Summary

    Podcasting is now easier, faster, and more impactful for business owners. Discover five key shifts that have put podcasting on easy mode and made it simpler to connect with an audience and generate sales! From the effectiveness of solo episodes to time-saving AI tools, this episode is your roadmap to turning your podcast into a powerful, long-term content engine that drives sales. Learn how to streamline your content strategy, cut costs, and create content that delivers results!


    Topics Discussed

    • Shift #1: the impact of the trust recession
    • Shift #2: solo versus interview episodes
    • Shift #3: the cost of podcast production
    • Shift #4: podcasting’s long-term value
    • Shift #5: AI-powered content marketing

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    28 min
  • 208 | Monetizing Your Podcast with Digital Products, with Steph Taylor

    Editing and post-production by Podcast Boutique

    Summary

    Looking for new ways to monetize your podcast? Digital products may be your path to profit. Joining host Kevin Chemidlin in this episode to discuss everything podcasters need to know about digital products is Steph Taylor, a digital product strategist who grew a lucrative digital product business after not finding success through more traditional methods. She guides podcasters through the process for developing and launching digital products, diving into effective strategies, common mistakes, and actionable steps for unlocking this new revenue stream.

    Steph also shares tips on creating content your audience will buy, executing an effective digital product launch, leveraging your podcast to increase sales, and more. Tune in now to learn how digital products can help you turn your podcast into profit!


    Topics Discussed

    • Podcast membership mistakes
    • Lessons from launching digital products
    • Challenges of scaling a business
    • Designing and launching a digital product
    • Evergreen model versus launch model
    • Pre- and post-launch growth strategies


    Listen to the Imperfect Action Podcast to hear more tips on growing your business!

    Connect with Steph Taylor on Instagram!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    46 min
  • 207 | Why Copying Other Podcasters (Including Me) Might Hurt Your Show

    Editing and post-production by Podcast Boutique

    Think twice before you copy what your favorite podcasters are doing. In this episode, you'll learn three reasons why using the same methods could backfire and limit your growth. Kevin also shares a framework to help you decide which strategies to follow and which to avoid, so you can discover what works best in today’s podcasting landscape. Tune in to find out why copying others isn’t the shortcut you think it is!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    14 min
  • 206 | Why Every Podcast Needs an Email List

    Editing and post-production by Podcast Boutique

    Podcasting and email are a dynamic duo, but are you taking advantage of this strategy? If not, you’re missing a huge opportunity to grow your audience and monetize your podcast. In this episode, Kevin shares three reasons why every podcaster needs to focus on email and actionable tips to turn your email list into a powerful growth tool. Learn how email can increase downloads, boost sales, and engage your audience — all without extra costs. Tune in to make email a key part of your business and podcast marketing strategy!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    16 min
  • 205 | How 12 Days of Podcast Growth Transformed My Business

    Editing and post-production by Podcast Boutique

    How did a last-minute email course lead to massive business growth? Hear the inspiration behind the “12 Days of Podcast Growth” series and how it still generates leads and sales without being “salesy.” Host Kevin Chemidlin details the step-by-step process he used to create the email course and podcast series, what made it resonate with audiences, and the ongoing impact on his business. Learn how you can create a top-performing lead magnet too!


    You can listen to the 12 Days of Podcast Growth series on Spotify or Apple Podcasts!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    14 min
  • 204 | The Key to Podcast Growth on Audio vs. YouTube

    Editing and post-production by Podcast Boutique

    Audiences on YouTube and audio platforms are distinctly different — so your strategy should be too! In this episode, find out why each audience requires a unique approach and how to tailor your content for better engagement. Kevin also shares which format works best for reaching new listeners, weighs the pros and cons of producing YouTube content, and explains how to maximize your impact across both platforms.

    Learn how to align your podcast to each audience and unlock your full growth potential!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    14 min
  • 203 | Use The “Straight Line Rule” To Get More Sales From Your Podcast

    Editing and post-production by Podcast Boutique

    How did one podcaster 6X his downloads in just one month? All it takes is one simple shift to engage your audience and drive more sales to your business. In this episode, discover the four mistakes that stop podcasters from turning listeners into customers — and they’re a lot more common than you think. This is a can’t-miss episode for anyone who wants to turn their podcast into a content marketing engine for their business!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    22 min
  • 202 | This Ad Strategy Could Be Hurting Your Podcast

    Editing and post-production by Podcast Boutique

    Are your ad choices costing you more than the revenue they’re bringing in? In this episode, Kevin shares how ads shape the listener experience and breaks down key factors that can either help your podcast grow or push listeners away. You’ll learn why dynamically inserted ads could actually be hurting your podcast, which type of ads you should be using instead, and where to avoid placing ads in your episodes. Tune in for tips to monetize your show while keeping listeners engaged!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    12 min
  • 201 | Social Media Clips Won’t Grow Your Podcast - Do This Instead

    Editing and post-production by Podcast Boutique

    There’s one thing you might be doing that isn’t actually growing your audience: creating video clips for social media. You might get a few views, but these clips don't drive real results. This episode explores why repurposing your podcast into video clips doesn't work and what you should be doing instead. Kevin explains what you *should* be using short-form video clips for and his simple process for turning your podcast episodes into engaging social media content. Tune in now!


    Topics Discussed

    • Kevin’s Why podcast video clips aren’t effective
    • Short-form video algorithms explained
    • Where video clips belong in your marketing strategy
    • The AI strategy for social media content

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    23 min

About Grow The Show

From the publisher's feed

Grow The Show is the podcast that grows YOUR podcast. Hosted by Kev Michael, a full-time podcaster since 2018 and growth coach to over 500 creators. Each episode delivers actionable strategies,…

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