Own Your Business

Guide Couples through the 5 Stages of Awareness


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A massive challenge every wedding pro faces when selling your services is when and how to share what you do for couples. Sales success comes when you offer the right information at the right time in the right way. The problem is, how do you know what’s the right thing to share and when? In this episode, I’m going to walk you through:

-     5 stages of awareness to make purchase choices

-     How to tell where your couples are in the process

-     What you should be sharing on social media

-     What you should be targeting on your website

-     How to use your proposal more effectively


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Own Your BusinessBy Sam Jacobson with Ideaction

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