: Episode 915 - Gunnar Lovelace, entrepreneur, founder and co-CEO of ThriveMarket.com tells his fascinating story of growing up poor in a commune and how that experience shaped his desire to bring healthy, carefully-sourced food to everyone for the same prices as regular food... PLEASE SUPPORT OUR SPONSORS Pure Vitamin Club Villa Cappelli Green Grocer Thrive Market GUNNAR LOVELACE Grew up in Ojai Mom Argentinian, Dad Spanish Came in on his father's Fulbright Scholarship Stayed in California with his mom Has a very interesting name His step father ran a food co-op Tough for his mom to make healthy choices because they were expensive Always prioritized healthy options She also had great spirit and tenacity Gunnar was inspired by his mother Went to college, but started his own business Wanted to create good company that can provide healthy, affordable food Thus, Thrive Market was born! Provides people with healthy food delivery for reasonable prices! Gunnar was faced with adversity, but crushed it and kept going because he wanted it badly enough Had to learn how to communicate well for entrepreneurship Working so many hours every day, making phone calls, figuring things out Thrive Market not his first business venture Never took no as an answer Ask consumers to make educated decisions regarding purchasing eco friendly food