Sweat Equity

How Dupe.com Gained 32 Million Views in 60 Days


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In episode 30, Alex and Brian pull up seats to drop serious knowledge bombs about content marketing and strategy. Alex spills the tea on his fresh pitch process that netted him a cool 30K followers in less than a month, introduces the "double hook" strategy, and emphasizes the crucial role of pacing and delivery in crafting killer content. Brian, on the other hand, gives us a behind-the-scenes look at the ridiculously effective content strategy of dupe.com, the finesse of Foundr's top of funnel and click funnel strategy, and the genius of Death to Stock's content marketing. Buckle up, 'cause this episode is chock-full of content strategy heavy hitters.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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Sweat EquityBy Marketing Examined

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