We often have complicated relationships with machines, whether we are anthropomorphizing our navigation system, expressing our "love" for our phone, or getting creeped out when technology gets "too human." 

But do we trust these machines... and do they trust us?

Kellogg Insight takes a multifaceted look at human-machine trust with four researchers who approach these relationships in different ways. Kellogg professors Adam Waytz and Rima Touré-Tillery look at how designers can build human trust in nonhumans by integrating human characteristics—while avoiding the "uncanny valley" of over-humanization. Brenna Argall and Todd Murphey, from Northwestern's McCormick School of Engineering and Applied Science, design robots that can learn to trust humans.