Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

How L'Oréal Uses A.I. and V.R. to Become a Leader in Beauty Tech


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572: In this interview, Barbara Lavernos, Deputy Chief Executive Officer in charge of Research, Innovation, and Technology at L’Oréal, discusses the intersection of technology and cosmetics and the evolution of what Barbara calls “Beauty Tech.” We cover how L’Oréal aims to develop personalized and innovative beauty products, services, and devices at scale through the use of artificial intelligence, data, and virtual reality. Barbara shares how the pandemic was a catalyst for digital transformation, e-commerce, and virtual customer experiences, and why business leaders are becoming more tech- and data-savvy. Finally, we discuss the importance of diversity and inclusion in leadership positions.

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This episode is sponsored by Tanium.

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