Boost Your Boutique with Emily Benson

722: How Much Does it Cost to Start a Mobile Boutique? and How Much Can I Make?


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1:42.4: Having a mobile boutique was really fun for me. I loved all four years that I did it, and I want more people to start the business. And I want you to start a mobile boutique if it's something you're excited about. 

2:18.8: The obvious first thing is you need a truck, a trailer, a whatever, an RV, a bus, before you even get into buying that vehicle, you really want to think about what you want to do with your boutique business.


3:39.6: I actually would keep back stock while I was at events in the front seat, and that like really helped me carry more things, and it just kept me more organized.


4:17.2: Now the downside to that is that every repair, every mechanical issue became a business issue because I couldn't just swap out a different truck or a different vehicle to tow it. 


4:56.3: If you go the route of a trailer, again, you see... You still have to think about how big it is. You still have to think about the interior height. And this is a spot where you would want to think about adding some sort of back room or back stock area as you start to build it out.


5:50.4: You're going to have to search for the right thing in the right place at the right price for you.


7:34.8: But remember, the outside is your marketing. That is your front door. That is your brick and mortar lease. 


9:57.3: You're going to need commercial liability insurance. That will cover when people are in your truck walking around. it will cover any injuries that happen.


10:26.1: From my experience, auto insurance is, it's going to vary depending on where you live, where you're going to park that truck. If you're in a city, it's going to cost more. 


11:59.5: So one of the biggest costs, honestly, is going to be vehicle repairs and event fees. Instead of paying rent, you're now paying event fees.


13:54.1: Most of your ongoing costs are going to be gas, supplies for the store, vehicle repairs.


15:00.5: You might have to have the trailer replaced, maybe some spare tires. It is less of an ongoing cost to have a trailer. 


18:57.2: My whole thing was like, you host the party, I'll pull up, and I'll do a great job entertaining your friends.


Resources:

Visit Boutique Training Academy - If you want to make more money in your boutique or retail business you're in the right place. We'll guide you step by step in your journey through Boutiqueland. 🛍️


NEW BOOK #TheRetailMindset available on Amazon


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Have questions? I'd love to hear from you! Email me at [email protected].

Mentioned in this episode:

How To Start A Clothing Boutique Business - Free On-Demand Webinar

Here is the link to register for the free, on-demand training:

How To Start A Clothing Boutique Business

Work on Your Shop Event- September 21, 2025

Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.

You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward

Work on Your Shop Event- September 21, 2025

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