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Piada Italian Street Food takes its name from the piada, a flatbread dough that’s baked on a stone grill and hand-rolled with a variety of fresh, authentic fillings. But Matthew Harding, senior VP and culinary director for the 38-location fast casual, has taken the menu way beyond its namesake.
Chef Harding trains his teams to make sure every dish leaves the line with a “chef’s touch.” Listen as he shares how Piada is expanding into new markets with a new footprint and how he continues to innovate the menu as the fast-casual concept grows.
By Restaurant Business Online5
77 ratings
Piada Italian Street Food takes its name from the piada, a flatbread dough that’s baked on a stone grill and hand-rolled with a variety of fresh, authentic fillings. But Matthew Harding, senior VP and culinary director for the 38-location fast casual, has taken the menu way beyond its namesake.
Chef Harding trains his teams to make sure every dish leaves the line with a “chef’s touch.” Listen as he shares how Piada is expanding into new markets with a new footprint and how he continues to innovate the menu as the fast-casual concept grows.

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