Customer happiness! That is what the government of Dubai in the UAE is aiming for. Muna Al Dhabbah talks about how they use design to create positive and engaged society. We also talk about the differences between designing private and public services.

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EPISODE GUIDE

1:56 - First encounter with Service Design.

4:08 - What if government has engaged customers and suppliers in each stage of service improvement?

12:03 - Why do we need to study public-government relationship design?

17:17 - How far is the UAE going with the customer happiness projects?

24:52 - Big question: How would you design for happiniess?

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On the Service Design Show we discuss how you can make a positve impact through design. If you're interested in Service Design, Design Thinking, Customer Experience, Business Innovation and Organisational Change we'd love to have you subscribe and join us!

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