In the latest episode of Elite Broker, Annie Kane is joined by brothers Garry and Michael Pesochinsky of Full Circle Investment Group, a business so named because of the wide variety of services that they offer in an attempt to be a one-stop shop for everything financial. Both beginning their careers as brokers for very different reasons, the pair will share how they split the business duties and the type of journey a client will take when they approach their company. They will also share their thoughts on fee-for-service broking, negative posts and how they best utilise these in their social media, and their findings in regards to promoting a product versus promoting a service. Tune in to find out: -Their thoughts on how brokers can differentiate themselves from introducers -The importance of social media in creating a transparent business -What advice they would pass on to those hoping to set up a similar business And plenty more! www.theadviser.com.au