<p>Creating customer personas is one of the foundational skills of marketers across the world. But through commonality also comes confusion and poor implementation.</p>
<p>Adele has dedicated her attention to ridding the world of terrible personas. In this session, she shows you how.</p>

Creating customer personas is one of the foundational skills of marketers across the world. But through commonality also comes confusion and poor implementation. Adele has dedicated her attention to ridding the world of terrible personas. In this session, she shows you how.

How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute

Listen to world-leading marketers give practical tips, guidance, and stories. Featuring the likes of Seth Godin, Jon Evans (the Uncensored CMO), the CCO of Man Utd, Mark Ritson, Rory Sutherland, April Dunford, multiple TED speakers and so many more - The Marketing Meetup Podcast gives you access to the biggest brains and best practitioners in the world in interviews and talks. 

The Marketing Meetup is a global community of over 50,000 marketers coming together to listen, learn, connect, and uplift one another. We hope you enjoy our positively lovely podcast :)

Business

Marketing

Listen to world-leading marketers give practical tips, guidance, and stories. Featuring the likes of Seth Godin, Jon Evans (the Uncensored CMO), the CCO of Man Utd, Mark Ritson, Rory Sutherland, April Dunford, multiple TED speakers and so many more - The Marketing Meetup Podcast gives you access to the biggest brains and best practitioners in the world in interviews and talks. The Marketing Meetup is a global community of over 50,000 marketers coming together to listen, learn, connect, and uplift one another. We hope you enjoy our positively lovely podcast :)

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How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute

How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute

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