Worried about raising your rates and losing clients? You're not alone. In this episode, Preston and Austin Church tackle one of the most common freelancer fears: how to increase pricing without damaging client relationships.

But here's the twist—your clients might care about way more than just saving money. Austin shares eye-opening insights about client psychology, the hidden costs of replacing good freelancers, and why charging higher prices can actually earn you more respect.

If you're planning to transition from freelancer to agency owner, this conversation will shift how you think about value, pricing strategy, and positioning yourself as an authority.

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