When it comes to creating membership content, it can be easy to get sucked into the "numbers game", focusing on churning out quantity rather than quality.

Your members join because they have a result they want to achieve, a problem that needs solving; so it's important to make sure that the content you create helps them to get to where they want to go.

In this episode of The Membership Guys Podcast I'm joined by Colin Gray from ThePodcastHost.com. Not only does Colin help to teach people how to get the most from podcasting, but he's also got a PhD in Online Education; so I really enjoyed discussing how to make your membership content effective and truly educational.