There's a pattern I see repeatedly with successful staging business owners that's quietly sabotaging everything they've built. They're showing up to every install, running every consultation, personally styling every pillow, and wondering why they feel like they're drowning despite having a team on payroll.

But here’s the reality: if you're still the primary technician, you haven't built a business. You've built yourself a very expensive job with multiple employees to manage.

In my coaching work with staging CEOs, especially inside Accelerate, I see this tension constantly. Staging business owners who are afraid that stepping back from client-facing work will lower quality, so they stay in the grind . But the exhaustion they feel doesn’t come from the amount of work. It comes from a deeper misunderstanding: your value as a CEO is very different from your value as a solo stager.

That’s why today I’m sharing the exact framework I used to transform my business from “Lori’s company” into Rethink Home Interiors—, with systems ensuring quality without requiring my physical presence at every project. It is also the approach that is helping Accelerate owners reclaim their role as CEO without sacrificing the standards that built their reputation.

I hope this episode becomes a turning point for you, revealing how to delegate staging tasks so you can step out of the technician role and step fully into business ownership.

 

WHAT YOU'LL LEARN FROM THIS EPISODE:

• The Real Source of Your Exhaustion (And It's Not What You Think)
• How to create systems for quality instead of being the quality control bottleneck yourself
• What clients genuinely care about versus what your perfectionist brain thinks 
• How to use the 10-80-10 Framework for delegating without losing your standards or your mind

 

RESOURCES:  

• Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
• Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
• Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
• Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
• Follow Lori on Instagram: www.instagram.com/rethinkhome

If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!

 

ENJOY THE SHOW?

• Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
• Follow over on Spotify, Stitcher, Amazon Music, or Audible