To Black Friday or not to Black Friday? This month in our membership, The Wordfetti Club, our monthly masterclass was all about Black Friday. We had a lot of epic conversations and ideas swirling around in the membership so I thought I'd do an episode here to share the 3 principles I believe are going to be KEY for a success Black Friday campaign in 2023.Want to join the Wordfetti Club? Click here to join us. ____ *FREEBIE*Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more. wordfettigroup.com/freebie _____ Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita