How to Expand with a Sales Team - #290

How do you scale a private lending business the right way with a sales team? In this episode of the Private Lenders Podcast, Jason and Chris from Hard Money Bankers break down proven strategies for expanding your operation with salespeople, loan originators, partners, and private label setups—while avoiding the common pitfalls that cause lenders to fail.

Over the years, they’ve tested every structure imaginable: in-house loan officers, junior originators, lead intake reps, broker relationships, K1 partnerships, and private label deals. In this episode, they share what actually works, what doesn’t, and how to build a team that balances growth with smart underwriting and risk management.

📌 What You’ll Learn in This Episode:

• The best ways to structure a sales team for a lending business

• Common mistakes lenders make when expanding into new markets

• Why “broker mentality” can be dangerous for hard money lending

• How to use K1 partnerships and private label deals to scale safely

• Proven setups that generate consistent deal flow and long-term success

Whether you’re a private lender, hard money lender, or looking to grow your lending operation into new markets, this episode is packed with real-world insights on building a high-performing sales team that drives volume without sacrificing quality.

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Are you a new or experienced private lender or hard money lender? Join Jason Balin and Chris Haddon from Hard Money Bankers as they draw from their extensive experience running a successful hard money lending company since 2007. Tune in weekly with episodes related to all aspects of private lending. From discovering lucrative loan opportunities to securing private capital, effectively managing your loan portfolio, handling defaults, and much more, we've got you covered.

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