How do you elevate your brand and attract high-end clients—even if you’re starting from scratch?

In this episode of The Level Up Podcast, Giselle of Giselle Films shares how she transitioned from second shooting to building her own wedding filmmaking business, overcoming burnout, and breaking into the luxury market.

From booking budget-friendly weddings to doubling her prices, Giselle reveals the mindset shifts, pricing strategies, and social media tactics that helped her attract the right clients.

If you're a wedding photographer or videographer looking to book premium weddings, raise your prices, and stop feeling stuck in the budget market, this episode is packed with actionable insights.

In this episode, we cover:
✔️ How second shooting helped Giselle build confidence & experience
✔️ Why burnout happens in the budget market & how to overcome it
✔️ How to book more high-end clients by refining your brand presence
✔️ The key pricing strategies that helped Giselle double her rates
✔️ How collaboration and networking lead to better wedding experiences
✔️ The importance of social media in attracting the right couples
✔️ Why being selective with inquiries leads to long-term business success

💬 What’s one change you’re making to attract luxury clients?
DM us on Instagram @TheLevelUpCo or share your thoughts in the comments on YouTube!

⭐ Enjoyed this episode?
Subscribe, rate, and review to help more wedding photographers and filmmakers grow their businesses and book luxury clients.

Timestamps:

00:00 – 05:00 | Introduction
05:01 – 15:00 | Guest Introduction: Giselle Films’ Journey
15:01 – 25:00 | Overcoming Burnout & Finding the Right Clients
25:01 – 35:00 | Pricing & Booking High-End Weddings
35:01 – 37:00 | Final Thoughts

Save your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/