Find Your Dream Job: Insider Tips for Finding Work, Advancing your Career, and Loving Your Job

How to Get a Marketing Job in Today’s Uncertain Economy

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Check out the podcast on Macslist here: (https://www.macslist.org/?post_type=podcasts&p=16132&preview=true) 

On May 15, we hosted our second quarterly event of 2025 in partnership with the University of Portland’s School of Business. More than 110 attendees gathered for networking and a panel discussion, “How to Get a Marketing Job in Today’s Uncertain Economy: Why Analytics Gives You an Edge. Together, the panelists brought expertise from across academia, corporate marketing, and entrepreneurship, offering advice on how to navigate today’s job market as a creative and how to leverage analytics and AI in your work.

About Our Guests:

Welcome

  • Michael L. DeVaughn, dean of the School of Business, University of Portland

    Panelists

    • Dr. Ashley Hass, a marketing professor from the University of Portland
    • Kevin Kinghorn, the executive vice president & chief marketing officer of the Portland Trail Blazers
    • Holly Feather, chief executive officer & founder of HHF Strategy


      Resources in This Episode:

      • Use AI to optimize your resume against job descriptions, personalize your prompts to reflect your voice, and explore platforms like Jobscan and Hemingway for editing and matching the job description.
      • Experiment with tools like Tableau and JASP. There are also free certifications through HubSpot, Google, Hootsuite, and LinkedIn Learning.

        • Learn more about your ad choices. Visit megaphone.fm/adchoices

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        Find Your Dream Job: Insider Tips for Finding Work, Advancing your Career, and Loving Your JobBy Mac Prichard
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