SEO for Photographers - Episode 57
How to Get Higher Local Rankings
We talk about the most important steps you can take to improve your website rankings in Google's local search results. (ie. the websites that appear at the top of Google - next to the map!)
 
In this episode...
[0:38] What Does It Mean to Be a Local Business
[1:14] Steps to Take for Higher Local Rankings
[2:28] Step 1: Choose the Right Business Category
[3:43] Step 2: Include a Physical Address
[4:16] Step 3: Make your Profile as Complete as Possible
[4:59] Step 3(B): Include "Photography" in your Business Name
[5:44] Step 4: Get (Good) Reviews!
[6:25] Step 5: Choosing a Business Address
[7:21] Step 5(B):The Coworking Option
[8:57] Step 5(C): Mailbox Options
[10:30] The BEST ADDRESS for Higher Local Rankings
[10:52] Preference for Local Addresses over Service Areas
[12:09] TIP: Get a [LOCAL] Phone Number
[13:06] Where to Put Your Address on Your Website
[14:49] DO NOT List a Bunch of Neighborhoods in your Website Footer
[16:37] Two More Options (Blogs and Testimonials)

Meredith's husband says ...
"More is not better. Better is better."

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Meredith's Husband
https://www.meredithshusband.com