ill communication: copywriting tips & sales strategies for small businesses

How to get the most out of Black Friday - even if you’re not selling anything


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If you’re planning a Black Friday promotion, you’ve probably written your emails, ads, and sales pages, and are busy testing your tech to make sure everything’s connected and ready to go.

You’ll want to bring your A-game to your emails and ads because you’ll be fighting for attention. Make sure to check out my previous episodes linked below to help you prepare. 

However, if you, like me, aren’t planning to participate in Black Friday or Cyber Monday promotions, you can still leverage this weekend to your advantage. 

In this episode of ill communication, I’m giving you a few extra tips to help your business and your copywriting as we head into this weekend. 

Those tips are: 

1.  Start a swipe file

2. Don’t be afraid to unsubscribe

3. Participate in Giving Tuesday

Tune in to learn how these tips can help you as we head into this weekend and how to make the most of it. 

Show notes are always available at www.kimkiel.com!


Resources Mentioned:

Magnetic Copy Checklist: www.kimkiel.com/magnetic

Optimize your email Episodes 10: https://www.kimkiel.com/podcast-1/increase-your-email-open-rates-with-these-proven-strategies-part-1

Optimize your email Episodes 11: https://www.kimkiel.com/podcast-1/increase-your-email-open-rates-with-these-proven-strategies-part-2podcast-template-title-9ew3a

5Cs of Copywriting: Episode 8: https://www.kimkiel.com/podcast-1/the-new-5cs-of-copywriting-a-modern-refresh-of-bob-blys-brilliant-formula

Yellowstone to Yukon: https://y2y.net/get-involved/events/

Kurandza: https://www.kurandza.org/istandforgirls

Join the Joy of Copy Club: www.kimkiel.com/copyclub



I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Text me a question or comment!

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ill communication: copywriting tips & sales strategies for small businessesBy Kim Kiel - Marketing & Copywriting Strategist

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