The email marketing stumbling block I often hear is that you have no idea what to put in your emails. If you’re going to send them more often than just when you have big news and updates, what should you put in it? 

That’s why in this episode, you’re going to get some inspiration with 5 content ideas for your next email newsletter. 

Show Notes (also known as “where to read a quick summary of what we talked about here and get links I mentioned”) are over at StormlilyMarketing.com/8.  

PLUS, enrollment is now open for Marketing 101 for Horse Businesses: A Step-by-Step Roadmap to Using Websites, Social Media, and Emails to Grow Your Equine Business. Registration closes Wednesday, November 25 so head on over to StormlilyMarketing.com/101 to learn more and enroll today!

Have you wanted to have a website built but were afraid to ask what it costs? Three major areas determine how much it’ll cost for someone to build a website for your horse business. In this episode, we'll break them down together.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/7.  

PLUS, register for my upcoming FREE live workshop, How to Market Your Horse Business: Discover 3 Powerful Ways to Take the Overwhelm & Frustration Out of Marketing So You Can Work With Your Dream Customers, at StormlilyMarketing.com/workshop.

Do you ever get overwhelmed when it comes to marketing your horse business on social media? If that’s you, then you’re in the right place. These three steps are going to help you defeat that feeling of overwhelm and give you a plan that you can implement—starting today.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/6.  

PLUS, register for my upcoming FREE live workshop, How to Market Your Horse Business: Discover 3 Powerful Ways to Take the Overwhelm & Frustration Out of Marketing So You Can Work With Your Dream Customers, at StormlilyMarketing.com/workshop.

Have you ever wondered what’s the one thing you need to do on your website to get your website visitors to actually become paying customers? Then this episode is for you. We’re going to dive into the one thing every website needs and why it’s so important. 

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/5.  

PLUS, get your FREE website checklist, 4 Must-Haves to Make Your Equine Website Dreams a Reality, at StormlilyMarketing.com/checklist.

When you’re ready to market your business, testimonials will be a necessity. But, don’t worry! You already have more testimonials on hand than you realize. Here’s how you can use testimonials to market your business in a real and authentic way. 

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/4.  

PLUS, get your FREE website checklist, 4 Must-Haves to Make Your Equine Website Dreams a Reality, at StormlilyMarketing.com/checklist.

Sometimes you learn the most valuable lessons in the most unexpected places. That’s what happened to me as I got back into horses a few years ago. That’s when my introduction to the benefits and power and necessity of groundwork when working with horses came in.

Now, before you start thinking, “Denise, I work with horses all the time—of course, groundwork is a game-changer. This is nothing new!”

Remember, this podcast is all about marketing for your horse business. So, I’m not going to pretend to be here to teach you anything about working with horses. That’s definitely your expertise!

Instead, I want to share with you some things that learning and practicing groundwork with horses has taught me in relation to marketing. And I’ll share how you can apply these things to how you market your horse business.

SHOW NOTES (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/2. 

PLUS, get your free website checklist, 4 Must-Haves to Make Your Equine Website Dreams a Reality, at StormlilyMarketing.com/checklist.

If you’ve ever thought email marketing was just for the “big guys”—you know, the Apples and Ariats of the world—then you’re going to get so much from this episode. Because every horse business can benefit from an email marketing strategy.

When you build an email list of people that know, like, and trust you, then they’re going to buy from you when they have the chance. In this episode, you’ll learn how that’s true, no matter your business size or type.

SHOW NOTES (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/2. 

PLUS, get your free website checklist, 4 Must-Haves to Make Your Equine Website Dreams a Reality, at StormlilyMarketing.com/checklist.

If you have a Facebook page (or Instagram profile or fill in your favorite social media app), do you really need a website? That’s the most common question I get when it comes to marketing. So, we’re going to tackle it right here on the inaugural episode of How to Market Your Horse Business with Denise Alvarez!

Grab onto your saddle horn, friends, because this episode is packed with actionable marketing insight you can use in your horse business starting today.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at StormlilyMarketing.com/1. 

PLUS, get your free website checklist, 4 Must-Haves to Make Your Equine Website Dreams a Reality, at StormlilyMarketing.com/checklist.