The wedding industry is shifting—are you prepared? In this episode of The Level Up Podcast, hosts Taylor Petrinovich & Kelley Gilster dive into the uncertainty of the wedding market and how creative entrepreneurs can protect their income by diversifying revenue streams.

What You’ll Learn in This Episode:
✅ Why wedding bookings are becoming more unpredictable in 2025
✅ How economic trends, inflation, and market saturation impact wedding businesses
✅ The biggest mistakes creatives make when trying to diversify
✅ 3 proven ways to create steady, year-round income outside of weddings
✅ How corporate work, education, and digital products can transform your business
✅ Why separating your diversification brand from your wedding brand is key to success
✅ A step-by-step guide to scaling beyond wedding services without burning out

If you're tired of the wedding industry revenue rollercoaster and want to secure a more profitable, predictable future, this episode is for you!

Timestamps:

00:00 - 03:15 | Introduction
03:16 - 07:45 | The Reality of an Unpredictable Wedding Industry
07:46 - 12:20 | Diversification as a Solution for Financial Stability
12:21 - 16:40 | The Power of Multiple Revenue Streams
16:41 - 21:00 | Common Diversification Mistakes & What Not to Do
21:01 - 25:30 | How to Start Diversifying Without Overcomplicating It
25:31 - 30:50 | The Emotional & Practical Benefits of Diversification
30:51 - 34:10 | Why 2025 Is the Best Time to Diversify
34:11 - 36:00 | Final Thoughts

Save your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/