How to Persuade: The Science Marketers Need to Know - 396

03.06.2020 - By Social Media Marketing Podcast

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Do you want to persuade more people to take action? Wondering how the latest behavioral science can help your marketing?
To explore how to be more persuasive in your marketing, I interview Jonah Berger, a marketing professor at the University of Pennsylvania’s Wharton School and author of the books, Contagious and Invisible Influence.
More on Jonah Berger: jonahberger.com
Show notes: socialmediaexaminer.com/396
Review the show: socialmediaexaminer.com/apple
Sponsored by: socialmediamarketingworld.inf

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