The Bad Therapist Show

How to Pick a Therapy Niche That Makes You Happy [Ep 4]


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Picking a therapy niche is a source of stress and worry for many of my clients. Some of them believe that picking a niche is a big decision and once it’s done, it cannot be changed (or at least that's what they thought until they started working with me). So let me show you a whole new way of picking a therapy niche that makes you happy and excited to show up for your clients. You can forget about creating another client avatar or journaling for months before you make the shift!

Tune into today's podcast episode as I tell you about the most common fears and mindset blocks that therapists have when they decide to niche down and how to shift them so niching feels like a fun experience.  Additionally, I share with you my favorite exercises I use with all my clients when picking a new therapy niche.

In this episode, I chat about:

  • The biggest mindset barriers and fears among therapists about niching down
  • A few examples of my clients who picked a therapy niche but right after decided to shift again
  • How picking a therapy niche doesn’t mean you will work with the same kind of clients all the time
  • Why niching down is a good thing
  • How to adjust your messaging when you decide to niche down
  • An exercise that helps you to pick your therapy niche and understand your messaging better
  • A common mistake that therapists make on their websites
  • A mindset practice you can adopt to work through a fear of success

Connect with Felicia:

  • Instagram: @the_bad_therapist
  • Website: www.thebadtherapist.coach
  • Membership: Liberated Business
  • Facebook group: Healing Money

Resources from this episode:

  • Psychology Today

Quote:

“Your niche shouldn't be something that you feel like you should do. It should be something you want to do.”

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The Bad Therapist ShowBy Felicia Keller Boyle | Business Coach for Therapists

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