Would you rather read the transcript? Click here.

In this episode, I sit down with Nicole McCance of the McCance Method to talk about what’s actually working right now to grow a therapy group practice when the market feels tighter and “easy referrals” aren’t showing up like they used to. We dig into practical lead generation moves that don’t depend on social media, how to use consult calls and follow-up like an actual sales process, and why hiring an admin sooner than you think can pay for itself. Nicole also shares a physician-referral playbook, a “waitlist strategy” you can run this week, and a simple end-of-year review approach to double down on what’s working and cut the rest.

Main Topics Discussed

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

Nicole McCance is a Psychologist (retired) turned Business Coach for therapists scaling to a group practice. She expanded her private practice to 55 therapists and multiple 7 figures in 3 years (with toddler twins at home). Nicole sold her clinic in the 4th year and then retired as a Psychologist in her 5th year. She now teaches therapists how to help more people, make more money and have more freedom following her proven method.

Get in Touch & Resources:

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

As this year winds down, I’ve been reflecting on how much of 2025 was about refinement rather than expansion. The Testing Psychologist stayed true to what it’s always been for me: a place for honest conversations about assessment, business, and the realities of this work. The podcast hit some meaningful milestones (500 episodes!), Crafted Practice was once again one of the highlights of my year and proved that small, close-knit spaces beat big, noisy ones any day, and the community around this work continued to grow in a way that felt grounded and sustainable.

A lot of my energy this year also went into Reverb, which stretched me in ways I didn’t fully anticipate. Building something new alongside established businesses forces you to slow down and get very clear about what actually matters. There were plenty of decisions that didn’t make for exciting updates, but did make the product better. What feels solid now is the “why”: helping clinicians spend less time wrestling with reports and more time doing the parts of the job that actually require a human brain. That focus has guided every hard call along the way.

Personally, 2025 pushed me to pay closer attention to my own limits. Heart surgery on January 3rd, 2025 forced me to slow down and be very intentional about my capabilities. I worked fewer hours, protected more unstructured time, and noticed how much better everything runs when I’m not operating at a constant low-grade sprint. I’m ending the year clearer, steadier, and more confident about what I want to carry forward (and what I don’t). 

Before transitioning to the episode, I want to give shout outs to a few folks who are integral to the Testing Psychologist team. First, Facebook group moderators: Chris Mulchay, Laura Sanders, and Andres Chou. They keep the group on the rails so that we can continue to have a stable, safe place to talk about testing. I also have to thank my assistant, Laura, who does everything from podcast editing to researching spots for the next in-person retreat. I couldn’t do this without her. Speaking of which, I have to thank my sponsors as well. TherapyNotes and PAR continued to support the podcast this year, making all of this possible. While we’re saying goodbye to PAR for 2026, I’m excited to get some fresh sponsorship on the books.

And of course, I have to thank all of you. If you’ve listened to the podcast, come to an event, sent a note, or just quietly followed along, thank you. I don’t take that support lightly, and I’m looking forward to what comes next. 

Thanks for joining me one last time in 2025 to discuss the top five most downloaded podcast episodes!

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I break down what I believe are the most important business trends shaping assessment practices in 2026. Rather than focusing on vague predictions or generic AI hype, I zero in on the operational, regulatory, and payer-driven forces that are already creating friction for assessment-focused psychologists. My central argument is that 2026 will not be a “breakthrough” year. It will be a friction year, where practices succeed or struggle based on how clearly they can justify, document, and defend their work. I walk through how insurance pressures, prior authorization, AI governance, workforce scarcity, and shifting expectations around comprehensive batteries are converging, and what practical steps assessment clinicians can take now to stay viable, ethical, and sustainable.

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

Today, I sit down with Dr. Andrea Zartman, a neuropsychologist and training director at the Dallas VA, to unpack what actually matters in internship and postdoc applications and interviews. We walk through the entire process, from CV structure and cover letters to letters of recommendation and interview performance, with a frank, insider perspective. Andrea shares concrete, experience-based guidance from nearly two decades of training work, including what makes candidates stand out, what quietly sinks applications, and how to approach interviews with confidence, authenticity, and professionalism. If you’re applying, interviewing, or supervising trainees this season, this episode is packed with practical takeaways.

Main Topics Covered:

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

Dr. Andrea is a board certified neuropsychologist. She has been heavily involved in multiple aspects of training at the practicum, internship and postdoctoral level, including serving as a postdoctoral training director at Dallas VA. At a national level, she has served on several training based committees and is a past-chair for APA Council of Chairs of Training Councils (CCTC) .

Get in Touch & Resources:

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I take a deep dive into how natural language processing (NLP) and machine learning are beginning to reshape neuropsychological assessment. Beyond the surface-level hype around AI, I explore what’s actually happening under the hood: how speech, language, and narrative data can function as digital biomarkers for conditions like ADHD, Alzheimer’s disease, and psychosis. Drawing primarily from a 2025 review in The Clinical Neuropsychologist, I walk through emerging research, practical implications for clinicians, and the ethical and methodological challenges we’ll need to confront as these tools move closer to real-world clinical use.

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I break down the rapid rise of consumers treating AI systems as medical advisors and what this means for us as psychologists and assessment clinicians. I walk through the drivers of this shift, the risks, the impact on client expectations, and the practical steps practices must take now. I also dig into how AI can support our workflows, why our uniquely human skills are more valuable than ever, and how to position your practice for a future in which AI shapes, but does not replace, clinical assessment.

Main Topics

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I break down how AI search is rapidly reshaping the way clients discover psychologists and neuropsychologists online. I explain why traditional SEO is no longer enough, what AI models prioritize when generating answers, and the practical steps you can take to make your website more conversational, trustworthy, and “quotable” by tools like Google’s AI Overviews, ChatGPT, and Perplexity. You’ll walk away with concrete tactics to improve clarity, structure, E-E-A-T signals, and local relevance, plus advanced optimization strategies like schema markup and transcript integration.

Main Topics Covered

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!or CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I talk with Dr. Stephanie Ruth Young from Northwestern University about the NIH Toolbox family of assessments: powerful, research-backed instruments that many clinicians still overlook. We explore how these tablet-based and mobile tools can bridge the gap between research and clinical practice, reduce examiner error, and simplify workflow without sacrificing rigor. Stephanie also walks us through the new Baby Toolbox for infants and toddlers and the Mobile Toolbox for remote data collection, sharing how these innovations may shape the future of neuropsychological and developmental testing.

Main Topics Covered

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

Stephanie Ruth Young is a licensed psychologist and Assistant Professor of Medical Social Sciences at Northwestern University’s Feinberg School of Medicine. Clinically trained as a bilingual pediatric neuropsychologist (Spanish-English), Dr. Young earned her Ph.D. from the University of Texas at Austin, completed her clinical internship at Dell Children’s Medical Center, and her clinical fellowship at Children’s Hospital Colorado. Since joining Northwestern in 2021, her research has focused on advancing the accuracy and efficiency of psychological assessments for clinical workflows. To this end, her team has created and validated dozens of assessments of various domains of functioning, designed for the youngest infants to the oldest adults. Dr. Young serves as Multiple Principal Investigator or Co-Investigator on several large NIH-funded projects, primarily focused on tracking cognitive trajectories and early detection of cognitive impairment.

Get in Touch & Resources:

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I tackle one of the most time-consuming challenges in assessment psychology: report writing. I explore why many psychologists spend 5–30+ hours per report creating comprehensive documents that research suggests referral sources aren’t fully reading, and offer a data-driven roadmap for reclaiming that time without sacrificing clinical integrity. Drawing on stakeholder surveys and readability research, I challenge the field’s ingrained belief that quantity equals quality, and make the case that conciseness is actually a mark of clinical expertise. I share practical tactics, from modular templates and voice dictation to AI tools like Reverb (which I co-founded), while addressing the mindset shifts, ethical considerations, and philosophical questions that make this transition so difficult for many practitioners.

Main Topics Covered

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!fer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call

Would you rather read the transcript? Click here.

In this episode, I sit down with Dr. Albert “Skip” Rizzo, one of the world’s leading innovators in using virtual reality (VR) and artificial intelligence (AI) to enhance psychological assessment, rehabilitation, and clinical training. We trace the history of VR in mental health from a 1990s Game Boy inspiration to today’s immersive, data-rich tools, and explore how conversational AI and virtual humans are changing the way clinicians evaluate, treat, and connect with clients. Skip shares insights from decades of groundbreaking work with veterans, autistic adolescents, and clinical trainees, while addressing ethical guardrails, practical adoption strategies, and why he remains a cautious optimist about AI’s role in our field.

Main Topics Covered

Cool Things Mentioned

Featured Resources

I am honored to partner with two AMAZING companies to help improve your testing practice!

PAR is a long time supporter of the Testing Psychologist podcast, and I will continue to bring you featured items from their catalog! Listen to each episode for specific product recommendations and links. Learn more at www.parinc.com.

TherapyNotes is the leading EHR system for mental health practitioners. I’ve used TherapyNotes for over 10 years, and it just keeps getting better. Use this link and the promo code “testing” to get two free months and try it for yourself! www.therapynotes.com/testing

The Testing Psychologist podcast is approved for CEU’s!

I’ve partnered with At Health to offer CE credits for podcast episodes! Visit this link to access current and past episodes available for CE credit. You can use code “TTP10” for a discount on ALL the course credits you purchase from At Health!

Skip Rizzo is a Clinical Psychologist, and directs of the University of Southern California Institute for Creative Technologies (ICT) Medical VR Lab. He is a research professor in both the USC Dept. of Psychiatry and the School of Gerontology. Over the last 30 years, he has conducted research on the design, development and evaluation of VR systems across the domains of psychological, cognitive and motor functioning in healthy and clinical populations. This work has focused on PTSD, TBI, Autism, ADHD, Alzheimer’s disease, stroke, psychedelic therapy, and Suicide Prevention, and other clinical conditions.

Get in Touch & Resources:

I’m a licensed psychologist and Clinical Director at the Colorado Center for Assessment & Counseling, a private practice that I founded in 2009 and have grown to over 20 clinicians. I earned my undergraduate degree in Experimental Psychology from the University of South Carolina before getting my Master’s and PhD in Counseling Psychology from Colorado State University. These days, I specialize in psychological and neuropsychological evaluation with kids and adolescents.

As the host of the Testing Psychologist Podcast, I provide private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices. I live in Fort Collins, Colorado with my wife (also a therapist) and two young kids.

Ready to grow your testing services? Click below to schedule a complimentary 30-minute pre-consulting call!

Schedule Your Call