Real estate is a people’s business, so for the best results, we need to build long-lasting relationships that encourage repeat business. How do client appreciation events help build relationships, and how big should our events be? Can referral partners impact our relationships with clients? On this episode, Janell Schmittling, managing broker at Homes By Janell, shares how to show clients we appreciate them.

Client appreciation events are one way to check in and see if clients need anything more we can offer. -Janell Schmittling

 

Three Things We Learned From This Episode

• Host client appreciation events (02:33 - 04:18)
  Client appreciation events are a great way to thank past clients for their business and referrals. In addition to being able to build long-lasting relationships through these events, they also give us an opportunity to check in with former clients in the event they need any additional help with their homes.
  
• Start small (07:04 - 08:42)
  Hosting a huge client appreciation event is an overwhelming task, so don’t aim to host hundreds of clients on the first attempt. Send out save-the-dates and follow up with everyone invited to ensure no one forgets, but don’t be disheartened if the initial turn out is small. Aim to get better with each event!
  
  
• Pay attention to referral partners (15:38 - 16:25)
  When we refer our clients to someone, we have to pay attention to the way those referral partners treat others. We show our clients we appreciate them by being respectful, so the people we refer them to must do the same.

 

Guest Bio- 

Janell Schmittling is the Managing Broker at Homes by Janell. After becoming a full-time Realtor 5 years ago, Janell took her business to tremendous heights while at RE/Max. Recently, she left RE/MAX to open her own brokerage, where she aims to build long-lasting relationships with clients. Janell is passionate about building genuine relationships with clients, and thanks to her frequent appreciation events, she now counts many past clients as close friends today. 

 

To find out more about Janell, visit:

Homesbyjanell.com