Powerful Stories with Tory Archbold

How to step outside the box people place you in with Fiona Jefferies


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I love connecting with women who have global ambition and when others try and place them in a box they know better than to accept that fate.

Fiona Jefferies is the founder of Australia’s only all-women agency which created over 1000 sales office designs for blue-chip property clients including Stockland and Lendlease.  She is known as the woman who creates environments that win customers delivering multi-million dollar sales for developments.

She started her business 21 years ago on her dining room table with $5,000 and wanted to find her own path. In her words  "you just don't want to rely on past successes, past glories" to build a business based on passion and delivery - you want to focus on "building relationships with people".

We talk about: 

1) Creating a a multi-million dollar business working in a male dominated world. 

2) Being a business woman can be tough. The leadership skills Fiona learnt to consistently deliver growth for long term clients who became valued partnerships.

3)  Her choice to only employ females in your business.

4) A life-changing struggle she had along the highway of life while building her business that she kept hidden for fear of judgement from others. 

5) How it can be lonely at the top of your game with no one to share it with and how she translated that challenge into a possibility. 

5) Honouring yourself is the greatest gift in life. It also allows your to understand your purpose when life comes 360 - what this means for Diva Works.

You can connect with Fiona www.divaworks.com.au 

You can follow Tory @powerfulsteps on Instagram or join one of her powerful program's at www.powerful-steps.com

 

See omnystudio.com/listener for privacy information.

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Powerful Stories with Tory ArchboldBy Tory Archbold

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