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You keep rereading the same task on your list. You know it matters. You still haven't started.
If that sounds familiar, it probably isn't a motivation problem. It may be because you're treating a project like it's a task.
In this episode, Skye and Robbie unpack why hidden complexity makes seemingly simple tasks feel impossible, why the ADHD brain mistakes importance for urgency, and how giving tasks a trusted "home" can dramatically reduce overwhelm. They also share practical strategies for breaking projects into manageable steps without falling into perfectionism or all-day hyperfocus. These ideas are grounded in the episode's central insight: urgency often comes from the fear of losing the task—not the deadline itself.
In this episode, you'll learn:
Whether you're running a business, managing a team, or simply trying to get through your to-do list, this episode will help you understand why certain tasks feel so much harder than they should—and what you can do about it.
If you’re an entrepreneur with ADHD who’s tired of being asked “Why don’t you just hire/make a system/delegate?” We’ve gotchu!
By Skye Waterson4.8
9595 ratings
You keep rereading the same task on your list. You know it matters. You still haven't started.
If that sounds familiar, it probably isn't a motivation problem. It may be because you're treating a project like it's a task.
In this episode, Skye and Robbie unpack why hidden complexity makes seemingly simple tasks feel impossible, why the ADHD brain mistakes importance for urgency, and how giving tasks a trusted "home" can dramatically reduce overwhelm. They also share practical strategies for breaking projects into manageable steps without falling into perfectionism or all-day hyperfocus. These ideas are grounded in the episode's central insight: urgency often comes from the fear of losing the task—not the deadline itself.
In this episode, you'll learn:
Whether you're running a business, managing a team, or simply trying to get through your to-do list, this episode will help you understand why certain tasks feel so much harder than they should—and what you can do about it.
If you’re an entrepreneur with ADHD who’s tired of being asked “Why don’t you just hire/make a system/delegate?” We’ve gotchu!

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