It's tempting to believe that the way to woo customers is to fight the Price War and offer products at the cheapest prices you possibly can. I know I did...and I can tell you from experience it does not work 😂 Instead, listen in to this episode and I'll share a different way to approach, and win, the Price War.

It's tempting to believe that the way to woo customers is to fight the Price War and offer products at the cheapest prices you possibly can. I know I did...and I can tell you from experience it does not work 😂 Instead, listen in to this episode and I'll share a different way to approach, and win, the Price War.

It's tempting to believe that the way to woo customers is to fight the Price War and offer products at the cheapest prices you possibly can. I know I did...and I can tell you from experience it does not work 😂 Instead, listen in to this episode and I'll share a different way to approach, and win, the Price War.

How to win the Price War 🥇

Welcome to Thrive for Florists – the podcast for florists who are ready to step into their next level of success with strategy, confidence, and ease. Hosted by Kathleen, Business &amp; Sales Strategist and creator of the Flower Boss Framework, this show is your go-to space for high-impact marketing strategies, simplified sales systems, and mindset shifts that help you grow a profitable floral design business doing work you love. Whether you're dreaming of more freedom, bigger budgets, better clients, or more consistent income, you’re in the right place. Each episode is designed to help you attract premium clients, price with confidence, and grow your business without the overwhelm. This is where florists come to thrive—with clarity, intention, and bold moves. Let’s build your dream floral business—together. 🏆

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Welcome to Thrive for Florists – the podcast for florists who are ready to step into their next level of success with strategy, confidence, and ease. Hosted by Kathleen, Business & Sales Strategist and creator of the Flower Boss Framework, this show is your go-to space for high-impact marketing strategies, simplified sales systems, and mindset shifts that help you grow a profitable floral design business doing work you love. Whether you're dreaming of more freedom, bigger budgets, better clients, or more consistent income, you’re in the right place. Each episode is designed to help you attract premium clients, price with confidence, and grow your business without the overwhelm. This is where florists come to thrive—with clarity, intention, and bold moves. Let’s build your dream floral business—together. 🏆

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How to win the Price War 🥇

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