In this episode of Shopify Masters, we’re in London, UK, chatting with Charlie Bowes-Lyon, Wild co-founder and chief marketing officer. Wild is revolutionizing the bath and body care industry by eliminating plastic and single-use waste packaging. 

For more on Wild and show notes: https://www.shopify.com/blog/wild-launch-strategy?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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