We make big fusses about political elections every couple of years. Beyond that many people think they aren't able to enact big changes on their own. But what about the choices we make every week regarding what we buy? A big power of the people is regarding the economy. The decisions on where we spend our money send big signals to big companies. To help distill how much power each citizen has, Andrew Winston joins today's program to discuss the thought process of companies as they observe and track spending. How does change from a citizenry affect corporations and how does that change affect actual policies?

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