How'd She Do That?

Today's guests, Leah Melby Clinton, and Hannah Weil McKinley are the ladies behind In Kind Magazine. In Kind is an independent, biannual magazine focused on capturing the conversations modern women are having as they navigate motherhood, career, and personal style. It's slow, conscious content dedicated to exploring the good life.

When they couldn't find the content they wanted to read as they advanced in their careers, started families, and began wondering how to balance all of it, Leah and Hannah decided to create it themselves. The women they know live insanely multi-faceted lives, equal parts mother and friend and partner and careerist. She is passionate and curious, driven by a fierce ambition in all aspects of her life, and unwilling to give up the pursuits that make her who she is as an individual. 

Leah Melby Clinton, Editor and Founder is a writer, an editor, a wife, a sister, a friend—and a mother. Her entire career has been spent in media (and she still works in fashion today), yet through all of her reporting and interviewing and musing, she began to feel like something was missing as she settled into her 30s, had her first child, and started to yearn for something slower; more traditional, yet not traditional. Suspicious that there were others out there like her—women who were pulled in different directions by wanting to focus on themselves and their families simultaneously— she decided to formalize the conversations she'd been having with people, collecting them in a place that would arrive, physically, in your mailbox. 

Hannah Weil McKinley, Founding Editor is a storyteller who's always been innately interested in style. That’s where her day job has taken her for over a decade in fashion media. But after the birth of her first daughter in 2018, she found she was compelled to share more candidly—about motherhood, about womanhood, and about the things that go along with it. 

It’s that connection that makes In Kind so special, a curation of creatives and their stories that bring us all a little closer while acknowledging the many complicated, beautiful parts of being a woman navigating motherhood and the life she wants with it.

Kilte Collection has been a wonderful partner over the last two months and we're excited to share that their founder, Hannah, has given HSDT listeners VIP access to her Black Friday Sale! Starting tonight at midnight, listeners can use code HSDT30 for 30% off and shop her Black Friday Sale before everyone else. Use code HSDT30 tomorrow until Monday for 30% off. Enjoy & a BIG thank you to our sponsor from the last two months, Kilte Collection!

On today's episode, we welcome, Ashley Schoenith, Founder + Lifestyle Designer of Heirloomed Collection onto the show! Ashley is an old soul based in Atlanta, Georgia, and a mom of 3 with a deep love of all things from the past with a story to tell. With a background in branding & marketing, Ashley has always had an entrepreneurial spirit and has lived out her love of interior design through surface pattern & textile design. 

Ashley and her team are on a mission to keep heirlooms around for another generation - whether it be a tradition, splattered family recipe, or historic home. We know listeners will enjoy hearing about Ashley's holiday plans, her favorite gifts she's given and received, and hear more about her hopes for Heirloom and the customers that make it so special!

Today's guests Susie Matheson and Christy Ford are the founders of The Scout Guide. Launched in 2010, The Scout Guide began as a locally focused website and city guide dedicated to Charlottesville, Virginia. Since then, The Scout Guide has expanded nationwide, with editors/owners in each city serving as curators, storytellers, and small business advocates. At their headquarters in Charlottesville, their national team shepherds their print guides through design and production and produces their online editorial content as well as our weekly newsletter, The Scouted Life.

As a network, TSG has more than 3,000 small business owners, artists, artisans, dreamers, doers, and makers; over 74 editors in big cities and small towns; and a team in Charlottesville, Virginia, dedicated to discovering, sharing, and supporting the talented individuals who make up our TSG community. We know listeners will love hearing about the early days of TSG in today's episode!

On today's episode of HSDT, Emily welcomes Ebonee Butler onto the show! Ebonee is a native multi-generational Floridian who started Living Shae as a resource to visit for those looking to live life one classy day at a time. Ebonee created her brand as a resource to share her classic style, faith, love for the ocean, and her 90-year-old bungalow. It is a place of creativity and encouragement!

When Ebonee isn't writing for her blog, being featured in publications like Southern Living, or encouraging women like us, she is likely enjoying time with friends, decorating her home, riding horses, and spending time with her three-year-old nephew! You'll especially love this conversation if you're interested in hearing more about purchasing a fixer-upper, honing in on your unique style, or if you are simply needing some encouragement! This is an episode you'll want to share with a friend!

Be sure to join us on Patreon for more behind the scenes, patreon.com/howdshedothat.

In today's episode, we launch our Thanksgiving Series! Our Friday episodes throughout the month of November in our Thanksgiving Series are brought to you by Southern Baked Pie Company. Enjoy 4 additional episodes this month with special guests discussing all things cooking, hosting, baking, and the joy of Thanksgiving! We hope this series allows listeners to focus on what it is they're grateful for in their own lives, recall special holiday memories with loved ones, and perhaps inspire them to try something new in the kitchen this year! 

Founded in Gainesville, Georgia, Southern Baked Pie Company was launched by University of Georgia graduate and creative entrepreneur, Amanda Wilbanks. With family recipes, Southern charm, and an all-butter pie dough that melts in your mouth, Amanda and her team of bakers create gourmet sweet and savory pies for all of life’s special occasions and celebrations. You can order your own pie and a couple for clients, friends, and family too! Your pie will arrive beautifully packaged and bring joy to all who receive it this holiday season. Visit them on Instagram @southernbakedpie or www.southernbakedpie.com to order. Text HSDT to 714.942.2402 for a sweet discount code!

This is an episode you'll likely want to share with a friend!

Today's guests, Cecil and Lou founders Ashley and Blythe McCain, deliver the finest quality of children's clothing at an affordable price!

Cecil and Lou specialize in hand smocked dresses, bubbles, jon-jons, swimsuits, and other accessories for the little ones in your life. Cecil and Lou captures the tradition of classic children’s clothing while also adding a modern touch. Ashley and Blythe are lifelong friends and sister-in-laws, who even share the same birthday, but what they have in common doesn’t stop there. They are wives and mothers who are deeply involved in their community, and proud business owners of Cecil and Lou! Ashley is a Texas Tech Marketing graduate, and Blythe graduated from Texas Christian University with a degree in Communications, so together, they make a wonderful team!

After becoming mothers, they quickly realized how much they loved outfitting their children in classic southern clothing, and in 2011, they saw an opportunity to work, but still be home with their kids by starting a children’s clothing company. 

Keeping the theme of their new venture in mind, they named the business Cecil and Lou — inspired by their children! We know listeners will enjoy hearing more about this popular business! Be sure to share today's episode with a friend!