Bree Groff is fighting for a future in which humanity and business performance are valued equally. As social problems like inequality, resource management, and climate action come to a head, leaders are being called to take the courageous action of designing work that serves stakeholders and humanity alike. In this episode, Dart and Bree discuss the challenges leaders are facing, the shifting norms of work, and how we can better design work for humans.

Bree Groff is a partner at SYPartners, a transformation company that helps great leaders build great companies. Her work focuses on transformation, innovation, organizational design, and culture, and she has worked with companies like Calvin Klein, Target, Microsoft, and Google.

In this episode, Dart and Bree discuss:
- The internal work required of today’s leaders
- Defining a humanity-centric organization
- The root causes of bad work
- Shopify’s elimination of most company meetings
- Authenticity at work
- Bree’s takeaways from consulting with startups
- Liminal leadership
- How expectations for company leaders are becoming more and more complex
- And other topics…

Bree Groff is a partner at SYPartners, where she focuses on transformation, innovation, organizational design, and culture while advising leaders at companies including Calvin Klein, Target, Google, Microsoft, and Diligent. Before working at SYPartners, Bree was the CEO of the global consultancy NOBL Collective.

During her career, Bree has advised Fortune 500 companies as a service designer, explored decision-making as a psychology researcher, and spoken as a global keynote speaker both in-person and virtually. She holds a B.A. from the University of Pennsylvania and an M.S. in Organizational Learning and Change from Northwestern University, where she is also a visiting lecturer.

Resources Mentioned:
The Design of Everyday Things, by Don Norman: https://www.amazon.com/Design-of-Everyday-Things-audiobook/dp/B07L5Y9HND
A World Without Email, by Cal Newport: https://www.amazon.com/World-Without-Email-Reimagining-Communication/dp/B08BTGX926

Connect with Bree:
LinkedIn: https://www.linkedin.com/in/bree-groff-94281136/
www.SYPartners.com
www.BreeGroff.com

Work with Dart:
Dart is the CEO and co-founder of the work design firm 11fold. Build work that makes employees feel alive, connected to their work, and focused on what’s most important to the business. Book a call at 11fold.com.