ICEF Podcast

In this episode we look at Artificial Intelligence in the international student recruitment industry.

Industry trends and developments:

• Forecast projects major growth in international enrolments through 2030
• Language travel sector tempers expectations for timing of pandemic recovery

Main topic:

• Artificial Intelligence: we all have heard of it and probably are already using it. How to best describe Artificial Intelligence in layman’s terms? 
• AI uses patterns based on existing human behaviour.  How can we make sure it’s fair and non-biased?
• Where is it being used in student recruitment? 
• Where does it work?  Where does it not work?
• What are the misconceptions about AI?
• Will AI make the student recruitment process more automated, more personal - or both?

Episode sponsor:

• iSchoolConnect, the leading AI platform for international student recruitment and engagement.

Keys to the market:

• Martijn, Craig discuss the specifics of Nigeria as a major source market for international students

News, trends and developments 

With Craig Riggs, editor of ICEF Monitor

• Agent survey highlights important demand factors for study abroad in 2022
• US announces important changes for student visa policy
• New Zealand launches new website for international students

Main topic

“International education - a greener future ahead?”

Martijn van de Veen interviews Jonathan Dykes and CJ Tremblay about their views, insights, learnings and expectations for a greener future in the international education community.  We discuss the main factors that contribute to the carbon footprint of international education and which initiatives are being rolled out to reduce this.  In addition we explore ways to incentivise agencies, institutions, students and other players in the sector to contribute to a lower carbon footprint, as well as what new opportunities there are for the student recruitment industry that come with a greener future.

Keys to the market: Vietnam

In this final section Martijn and Craig discuss key market trends in the sector and this episode focus on Vietnam as a growing student recruitment market.

In this episode, we take a look back at how 2021 marks the start of a new era for international education

• Government support
• Online/Digital claims its position in the student recruitment industry
• Career options are more important than a university's ranking
• Diversification and risk mitigation
• Growing importance of education agents
• Mental health

News, trends and developments 

With Craig Riggs, editor of ICEF Monitor

- Australia reopens its borders international students

- US: International enrolments are rebounding 

Main topic

“International students and online programmes in the new normal”

With Stephanie Adamson, the University of Arizona

The pandemic has made all of us near-experts in online learning, but what is the future of online programmes now that borders have reopened to international students? According to the University of Arizona, the future is online and the institution continues to offer a portfolio of online and blended programmes in what is truly a new normal. In this episode, Stephanie Adamson, Assistant Dean at the University of Arizona talks about their ‘post pandemic’ online solutions and how these help the institution reach and enrol a larger and more diverse group of International students worldwide.

Question from the industry

With Diogo Rodrigues, Yes Intercambio

“What is the difference between Transnational Education and cross-border online learning?”

1. “The ICEF Berlin ‘Agent Aggregator’ panel discussion: impressions and opinions”
   - Meti Basiri, CMO at Applyboard
   - Bloeme Bergmann, Talent Scout at Global School for Entrepreneurship
   - Oscar Porras, President at ASEPROCE
    
2. “Pre-Covid vs post Covid: How has international student recruitment really changed”
   - Andries Bonneur, Owner of StageGlobal
   - Oana Lelcu, Director Sales & Marketing at SRH University of Applied Sciences
    
3. “ICEF Berlin 2021: a look behind the scenes of the very first hybrid ICEF event ever”
   - Nick Stevenson, Director EMEA at ICEF
   - Tiffany Egler, Director Agency Relations at ICEF
   - Hersha Pandya, Director Higher Education Partnerships at ICEF

In this episode, ICEF’s industry specialists Martijn van de Veen (ICEF’s VP of Business Development) and Craig Riggs (Editor, ICEF Monitor) discuss whether there is room for improvement in the educator - agency relationship.

With this being the main topic this month, Oliver Fortescue, Partner at Edified, Student Acquisition and International Education Expert and Bobby Mehta, Chair of BUILA and Director at the University of Portsmouth, join the conversation and talk about some findings from their recent report calling for a new quality framework in the UK with an ambition to introduce a single code of ethical practice and standards for all UK education agents working with UK providers.

This episode is sponsored by FileInvite.  Vice President Jackie Young, completes the episode with some key facts explaining why FileInvite is fast becoming the industry standard for automated document and client information collection and how much time clients are saving by switching to this software.

For details of FileInvite's unique offering please visit https://bit.ly/3jzbavj

In this 30 minute episode we sit down with Global Higher Education specialists in order to get their views and insights on:

• why agents play a key role in rebuilding international enrolments post-pandemic
• what is the best practice to ensure schools and agencies are coordinating their digital activity
• a multi-stakeholder perspective on the challenges and best practices for student recruitment agents in international higher education

In this 30 minute episode we sit down with industry specialists from the top 2 study destinations (the USA and the UK) in order to get their feedback, views and insights on:

• Enrolments in the upcoming academic year: an outlook
• How education industry stakeholders are working together
• US and UK government support for the international education sector

In this episode, ICEF’s industry specialists Martijn van de Veen (ICEF’s VP of Business Development) and Craig Riggs (Editor, ICEF Monitor) discuss the outlook for the global language learning sector.

With the global language travel sector as our main topic this month, Patrick Brothers, Co-CEO of HolonIQ joins the conversation and talks about  new analysis projecting strong growth in global language learning with digital as a key driver in both online and offline tutoring.

In this episode, ICEF’s industry specialists Martijn van de Veen (ICEF’s VP of Business Development) and Craig Riggs (Editor, ICEF Monitor) discuss the recent developments and news in the international student sector: is the careful optimism justified?

With student accommodation as our main topic this month, Nick Emms (Accommodation for Students) joins the conversation and talks about some surprising findings from their recent student housing survey “How students choose their accommodation”.

This episode is sponsored by BaseCamp Student. Director Elizabeth Cox completes the episode with some highlights about the unique properties that this modern and award-winning Purpose Built Student Accommodation provider runs in Germany, Denmark and Poland - one property even has students running on the roof: just an example of Basecamp Student’s unique approach and concept. 

For details on BaseCamp's unique student accommodation, please visit: http://bit.ly/basecamp-student.