What's the one thing you should NEVER say if you're trying to sell products to a Boomer? How do Millennials see advertising? Are GenZers really as weird as they seem? In this episode, we do a deep dive into generational psychology, dissecting the brain science behind how each generation got to where they are, and what brands need to do in order to connect deeper with their chosen audiences.

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Thanks to Cytrus for the theme song, "Sky High" You can follow and find them on Spotify:https://open.spotify.com/track/1oKGDsxjRdQlf2xHLZsiSJ?si=8fbd275dbbb54cbf