Allison Sadler is a creative entrepreneur, lifestyle blogger, designer, maker, stylist and mentor. With Her partner in all-things Mr C, she co-owns the award-winning People Shop in Birmingham. And she might just be the most fun person on the internet.

Allison recently started a hashtag project called #freeupyourinsta all about embracing imperfection and how to have fun and be yourself online. We dive deeply into this and have a fascinating conversation about what it means to be online. Enjoy!

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