Deconstructor of Fun

In Conversation: Alex Seropian on the Birth of Bungie and Life After Exit


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This week Ethan is gushing with fanboy love for a hometown hero of his, Alex Seropian, founder of Bungie. Few people can claim the same amazing entrepreneurial accomplishments as Alex, having founded and "exited" three different game companies (Bungie, Wideload, Industrial Toys) to three very different, public, Fortune 500 companies (Microsoft, Disney, EA). But after some deep history on the origins of Bungie and their pre-Halo hits like Marathon and Myth, Alex explains how misleading the label "exit" is. Because when you sell your studio to another company, you haven't exited, you've only taken the next step on the entrepreneurial journey. This one is chock full of firsthand wisdom from an absolute legend of the games industry, so buckle up.


And if you enjoy this episode, check out Alex's new podcast The Fourth Curtain! Alex and co-host Aaron Marroquin talk with industry luminaries about the making of some of the biggest games of all time. If you like this interview, you'll love The Fourth Curtain.

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