In this episode of The Industrial Real Estate Show, Chad Griffiths & C'Jon Armstead break down one of the most misunderstood yet powerful skills in Industrial real estate: effective cold calling. Whether you're a broker, investor, developer, or anyone relying on outbound outreach, this episode offers a detailed look at what actually works in today’s market—and why most people get it wrong.

We dive deep into the tactics, scripts, mindset, and systems behind successful industrial real estate prospecting. Instead of relying on a transactional “Do you want to sell?” approach, this episode explores how to create value-based conversations that open doors, build long-term relationships, and turn owners who ignore most calls into genuine opportunities.

--

Connect with C'Jon: https://www.linkedin.com/in/cjonarmstead/

Connect with us: https://linktr.ee/industrialpodcast