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In this episode of Get Paid for Your Pad, host Jasper Ribbers speaks with vacation rental industry expert Brooke Pfautz, the founder of Vintory, a sales and marketing platform for short-term rental property management. 
Pfautz shares his insights on how to acquire more properties for short-term rental companies. He suggests that the first step is collecting data on potential properties through list brokers like InfoUSA, Exact Data, and Melissa Data, which offer absentee owner records and appending services for contact information. 
He also suggests scraping data from online travel agencies like Airbnb, Booking.com, and VRBO. Pfautz explains that the data acquired can be detailed, such as house value, presence of a pool, square footage, and the number of bedrooms and bathrooms. 
He also shares that rental permit data from the city, county, or township can also provide valuable information. For acquiring this data, Pfautz suggests reaching out to list brokers, with costs ranging from 8 to 25 cents per record.
Once data is gathered, Pfautz recommends building a website or landing page and implementing a Customer Relationship Management (CRM) system to organize the data effectively. 
Subsequently, he outlines an omni-channel marketing strategy for outbound marketing, which includes direct mail, email marketing, list-based targeting on social media platforms, and IP targeting. He emphasizes the importance of consistency and multi-touch approach to make a significant impact and effectively acquire more properties for rental management.





 
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Inventory Acquisition Strategies With Brooke Pfautz

Get Paid For Your Pad is the definitive show on Airbnb hosting, packed with tips &amp; tricks on how to improve your Airbnb listing as well as real life experiences from Airbnb hosts from all around the world. Hosted on Acast. See acast.com/privacy for more information.

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>>> Watch our free Revenue Management training at https://www.getpaidforyourpad.com/cfm-replay >>> FREE E-Book: 5 Most Common Airbnb Revenue Management Mistakes >>> Click here to download   Kenny Bedwell, founder and CEO of SDR Insights, shares his expertise on analyzing short-term rental properties. He emphasizes the importance of understanding the market revenue drivers and studying the data to identify the key factors that drive revenue in a specific market. Kenny recommends evaluating properties based on a range of potential revenue, rather than a single number, to account for different scenarios. He also advises investors to look in the right markets, evaluate enough properties, and have a consistent deal flow to find profitable short-term rental deals.
Takeaways
Understand the market revenue drivers and study the data to identify the key factors that drive revenue in a specific market. Evaluate properties based on a range of potential revenue, rather than a single number, to account for different scenarios. Look in the right markets, evaluate enough properties, and have a consistent deal flow to find profitable short-term rental deals.
Before we wrap up today's episode, remember to connect with us on Instagram @getpaidforyourpad for exclusive content and behind-the-scenes moments, and don't forget to hit that 'Subscribe' button on our YouTube channel. We appreciate your support.. Stay tuned, and keep being awesome!
Chapters
00:00 Introduction and Background 06:11 Analyzing Properties: Gross Revenue and Gross ROI 11:46 Cash Flow vs. ROI Percentage 29:26 Final Thoughts and Conclusion

 
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Underwrite STR Properties with STR Insights

>>> Watch our free Revenue Management training at https://www.getpaidforyourpad.com/cfm-replay >>> FREE E-Book: 5 Most Common Airbnb Revenue Management Mistakes >>> Click here to download   In this episode, Jasper Ribbers interviews Mike Savage, the founder of Synergy Stays, about revenue management in the short-term rental industry. They discuss the importance of revenue management and how it has evolved over the years. Mike shares his personal experience with revenue management and the strategies he has implemented to maximize his revenue. They also emphasize the need to think beyond pricing and consider other factors like operations, distribution, and marketing. The conversation highlights the role of pricing tools and the importance of creating incentives to attract bookings.
Takeaways
Revenue management is more than just pricing; it involves optimizing all aspects of the business to maximize revenue.Thinking like a revenue manager and being strategic in creating incentives and promotions can help attract bookings and increase revenue. Pricing tools are valuable for analyzing the market and making real-time adjustments, but they should be used in conjunction with a revenue management strategy. Considering factors like operations, distribution, and marketing is essential for effective revenue management.Systematizing revenue management processes can help scale the strategy and make it easier to replicate.
Before we wrap up today's episode, remember to connect with us on Instagram @getpaidforyourpad for exclusive content and behind-the-scenes moments, and don't forget to hit that 'Subscribe' button on our YouTube channel. We appreciate your support.. Stay tuned, and keep being awesome!

 Chapters
00:00 Introduction and Background 06:46 The Importance of Operations, Distribution, and Marketing 13:15 Creating Incentives and Promotions to Maximize Bookings 27:11 Conclusion and Contact Information



 
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How to develop a revenue management mindset

>>> Watch our free Revenue Management training at https://www.getpaidforyourpad.com/cfm-replay >>> FREE E-Book: 5 Most Common Airbnb Revenue Management Mistakes >>> Click here to download
Ziona McIntyre, author of '30-Day Stay: A Real Estate Investor's Guide to Mastering the Medium-Term Rental', discusses strategies for finding and managing mid-term rentals. She highlights the importance of considering tax benefits and regulations when investing in properties for mid-term rentals. McIntyre suggests using platforms like Furnish Finder, Airbnb, and Zillow to list mid-term rentals. She also mentions the potential for partnerships with insurance companies and placement agencies to attract tenants. McIntyre emphasizes the need for professional and well-designed properties in the mid-term rental market. She also mentions the option of offering additional services like car rentals through platforms like Turo.
Takeaways
Consider tax benefits and regulations when investing in mid-term rentals Use platforms like Furnish Finder, Airbnb, and Zillow to list mid-term rentals Explore partnerships with insurance companies and placement agencies Focus on professional and well-designed properties in the mid-term rental market Consider offering additional services like car rentals through platforms like Turo
Before we wrap up today's episode, remember to connect with us on Instagram @getpaidforyourpad for exclusive content and behind-the-scenes moments, and don't forget to hit that 'Subscribe' button on our YouTube channel. We appreciate your support.. Stay tuned, and keep being awesome!

 Chapters
00:00 Introduction to Mid-Term Rentals 09:55 Partnerships with Insurance Companies and Placement Agencies 26:56 Exploring Additional Services for Mid-Term Rentals

 
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Mid Term Rental Strategies

>>> Watch our free Revenue Management training at https://www.getpaidforyourpad.com/cfm-replay >>> FREE E-Book: 5 Most Common Airbnb Revenue Management Mistakes >>> Click here to download   In this episode, Jasper Ribbers interviews Arthur Colker, the founder of Stay-fi, a guest Wi-Fi marketing tool. They discuss how short-term rental operators can collect guest email addresses and market to them to encourage direct bookings. They cover topics such as the importance of guest data collection, the tools available in Stafi for email and text marketing, and the benefits of reducing dependence on OTAs. They also provide tips on what kind of emails to send to guests and discuss an upcoming training event on direct bookings.
Takeaways
Stay-fi is a guest Wi-Fi marketing tool that helps short-term rental operators collect valuable marketing data from every guest staying with them. By collecting guest email addresses, operators can introduce their brand to every person staying in their property and market to them for future direct bookings. Email marketing can be used to inform guests about availability, local events and activities, new properties, and last-minute cancellations. Operators can leverage direct bookings to fill calendar gaps and offer reduced rates to past guests while maintaining higher prices on OTAs. The upcoming training event, 'Shaping the Future of Direct Bookings,' will cover website optimization, email marketing, SEO, and data collection strategies.
Before we wrap up today's episode, remember to connect with us on Instagram @getpaidforyourpad for exclusive content and behind-the-scenes moments, and don't forget to hit that 'Subscribe' button on our YouTube channel. We appreciate your support.. Stay tuned, and keep being awesome!
Chapters
00:00 Introduction and Overview of Stay-fi 03:09 Guest Data Collection and Brand Introduction 04:26 Using Email and Text Marketing for Return Bookings 06:49 Reducing Dependence on OTAs and Increasing Occupancy 11:46 Content Creation and Engaging Guests 
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Guest marketing with Stay-Fi

>>> Watch our free Revenue Management training at https://www.getpaidforyourpad.com/cfm-replay >>> FREE E-Book: 5 Most Common Airbnb Revenue Management Mistakes >>> Click here to download  
In this episode, Jasper Ribbers interviews Dave Krauss, the co-founder of Rent Responsibly, an organization that supports the short-term rental industry. They discuss the importance of creating alliances and advocating for balanced regulations in the industry. They also highlight the need for education and research to inform policy decisions. Dave introduces the State of the Short-Term Rental Industry Survey, which aims to gather data from hosts and local government officials to shape the future of the industry. They encourage listeners to participate in the survey and get involved with local alliances to have their voices heard.
Takeaways
Creating alliances and advocating for balanced regulations is crucial for the short-term rental industry. Education and research are essential to inform policy decisions and correct misconceptions about the industry. The State of the Short-Term Rental Industry Survey provides an opportunity for hosts and local government officials to contribute to shaping the future of the industry. Getting involved with local alliances can provide benefits such as education, networking, and advocacy support.
Before we wrap up today's episode, remember to connect with us on Instagram @getpaidforyourpad for exclusive content and behind-the-scenes moments, and don't forget to hit that 'Subscribe' button on our YouTube channel. We appreciate your support.. Stay tuned, and keep being awesome!   
Chapters
00:00 Introduction and Updates 01:09 Introduction to Rent Responsibly 06:16 Balancing Regulations and Encouraging Responsible Hosting 08:27 The Shift in Travel Trends and the Need for Regulations 11:18 The Evolution of Short-Term Rental Regulations 14:06 The State of the Short-Term Rental Industry Survey 29:37 Conclusion and Call to Action 
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Inventory Acquisition Strategies With Brooke Pfautz

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