Are we in a buyers or sellers market right now?

I was recently invited to join Tyler Lyons on the Cash Flow Connections podcast to discuss the current state of the multifamily market.

With volatile interest rates, stagnant rent growth, and inflation driving up prices across the board, investors must play smarter than ever to succeed in the real estate game. Tyler and I dive into everything you need to know to navigate these uncertain conditions and make the best possible investment decisions in 2025.

Enjoy!

Key Takeaways: 

• 00:00 Intro 
• 01:18 The state of the market
• 03:26 Factors contributing to the market froth after 2012
• 06:57 What we should pay attention to 
• 12:16 Transaction environment and market bifurcation 
• 15:14 Managing tenant retention 
• 18:25 Interest rates and debt execution 
• 30:04 Real estate is a long-term game 
• 36:11 Leveraging AI and tech in real estate operations 
• 39:42 Advice for aspiring entrepreneurs 
• 43:12 Outro

Additional resources: 

➡️ Check out Cash Flow Connections: https://pod.link/1193877994 

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Subscribe/Follow so you never miss an episode!

The past three years have been BRUTAL for real estate investors!

Interest rates surged, asset values tumbled, and a lot of operators were forced into painful decisions… 

But new opportunities are beginning to emerge. For those ready to invest, this could be a generational buying opportunity!

That’s why we invite you to our FREE State of the Market Webinar, where we’ll recap 2024, explore what lies ahead for 2025, and explain how you can capitalize on distressed properties. 

Tune in!

Key Takeaways: 

• 00:00 Intro
• 02:34 Recap of the last few years 
• 05:59 The last 6 months 
• 07:15 The present state of the market
• 14:04 Distress in the market 
• 18:12 Our predictions for the future
• 22:33 Multifamily supply and rent growth 
• 26:38 How are we moving forward? 
• 30:01 Q&A 
• 51:49 Outro

Additional resources: 

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Subscribe/Follow so you never miss an episode!

Imagine retiring your loved ones, moving to your dream location, and building a multi-family empire with over 200 properties, all in just 3 years... 

Well, that’s exactly what this week’s guest, Christian Osgood, did. Christian is a full-time real estate investor, owner of Kensho Property Management, which manages over 300 units in Washington State, and owner of Multifamilystrategy.com, a leading real estate education platform. 

He started his investing career by purchasing two duplexes. Still, it was only after he set clear goals to retire his wife, create a family, and relocate to Texas that his business took off.  

Within three years, he grew his portfolio to over 200 rental units through creative financing, particularly seller financing, which allowed him to acquire properties with minimal upfront capital.

Now, he’s here to teach you how to do the same. 

Tune in!

Key Takeaways: 

• 00:00 Intro
• 02:51 How Christian made his first dollar as a kid
• 04:17 Christian’s journey into multifamily
• 09:10 The big breakthrough
• 15:38 Building a property management company
• 28:18 Expanding across markets
• 31:16 Biggest piece of advice for aspiring investors
• 33:10 Top 5 investing tips
• 38:16 Recap
• 40:03 Outro

Additional resources: 

➡️ Learn more about Christian Osgood:

• YouTube: https://www.youtube.com/@Multifamilystrategy 

• LinkedIn: https://www.linkedin.com/in/christian-osgood-10a95b71/ 

• Instagram: https://www.instagram.com/christianosgood/ 

• Website: https://multifamilystrategy.com/

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Subscribe/Follow so you never miss an episode!

Do you cut your own hair? Or change the oil in your car?

No? Then why on earth are you doing your own taxes and bookkeeping?!

Today, I’m joined by Melissa and Eric Broughton, the proud founders of Busy Bee Advisors, to explore why outsourcing your taxes and bookkeeping is a total game-changer. In this episode, we dive into their entrepreneurial journey, how to build better money habits, the perks of proactive tax planning, and why so many real estate investors are leaving money on the table!

This episode is packed with actionable advice to help you make smarter financial decisions, so don’t miss out!

Let’s dive right in.

Key Takeaways: 

• 00:00 Intro
• 02:01 How Melissa and Eric made their first dollars as kids
• 03:19 Their journey into entrepreneurship
• 16:06 From bookkeeping to taxes 
• 21:21 Clientele, tax strategies and real estate investors
• 28:42 Tax tips for investors 
• 34:17 Why you shouldn’t do your own taxes
• 39:46 Top 5 investing tips 
• 42:09 How to connect with Busy Bee Advisors 
• 44:43 Outro

Additional resources: 

➡️ Check out Busy Bee Advisors: 

• Website: https://busybeeadvisors.com/ 

• LinkedIn: https://www.linkedin.com/company/busy-bee-advisors/

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Subscribe/Follow so you never miss an episode!

Looking for a recession-proof investment with minimal risk and outstanding returns?

Meet Cindy Hook, an entrepreneur who transformed her corporate experience into a thriving real estate empire. Her secret? Investing in mobile home parks.

In our insightful interview, Cindy reveals how you can leverage private capital and smart investments to build a lasting legacy and generational wealth. You’ll discover why owning "dirt" is smarter than managing tenant headaches, how to raise capital, how to acquire mobile home parks from Mom-and-Pop owners, and how to position yourself for consistent returns in any market.

Tune in and learn how to start building wealth the right way!

Key Takeaways: 

• 00:00 Intro 
• 02:26 How Cindy made her first dollar as a kid
• 05:43 From corporate to entrepreneurship 
• 12:10 Mobile home park investing
• 18:13 Buying mobile home parks from Mom & Pops 
• 21:26 Cindy’s plans for 2025 
• 23:50 Top 5 investing tips 
• 29:16 Outro

Additional resources: 

➡️ Check out Cindy Hook: 

• LinkedIn: https://www.linkedin.com/in/cindyvogelretailrecruiter/ 

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Subscribe/Follow so you never miss an episode!

Would you rather make a positive impact on your community or lots of money? 

Most people think the two simply don't go together, especially not within the real estate industry. But today’s guest is living proof that that’s just not true. 

Meet JP Newman, the founder, CEO, and managing principal of Thrive FP. He is also a licensed real estate broker and a Certified Commercial Investment Member.

JP has worked to create a company that reflects the principles and values of conscious capitalism. His mission is to create connected communities and lighten the load of these cost-burdened residents while maintaining solid profits for his investors. 

In 2019, he even co-founded the nonprofit Veritas Impact Partners to provide health education and financial services for workforce housing residents living in his apartments.

Today, JP and I talked about how he manages to balance purpose and profit, how he supports his tenants and creates value in his communities, his excellent resident retention, and how he makes good money along the way. 

Without further ado, let’s just right into it!

Key Takeaways: 

• Intro (00:00)
• How JP made his first dollar (02:37)
• His transition from the film industry to real estate (04:19)
• About Thrive FP (13:10)
• The future of real estate (18:58)
• Conscious capitalism in real estate (24:41)
• Resident retention (34:31)
• Where JP and Thrive are heading (40:04)
• Top 5 investing tips (42:41)
• Outro (50:17)

—

Additional resources: 

➡️ Check out JP Newman, Thrive FP, and his podcast:

• JP: https://jp-newman.com/ 

• Thrive FP: https://thrivefp.com/ 

• Apple Podcasts: https://apple.co/3QWR3J7 

• Spotify: https://spoti.fi/3P8ruDf 

• YouTube: https://bit.ly/3P9EB7k 

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Follow so you never miss an episode!

Today’s guest, the wonderful Dwan Bent-Twyford, has an incredible story to share. 

She started out as a broke single mother and ended up as the queen of short sales. Dwan is a professional real estate investment coach, mentor, and podcast host. She has done over 2000 successful flips and taught thousands of people how to become financially free. 

In this insightful episode, Dwan goes over everything you need to know about short sales to buy great properties at a massive discount and make A LOT of money. 

Her tips are priceless, so grab a paper and pen and tune in!

Key Takeaways: 

• Intro (00:00)
• How Dwan made her first dollar (01:55)
• Dwan’s background and how she got into real estate (02:21)
• Dwan’s business today (07:51)
• Short sales 101 (13:58)
• What drives Dwan (23:37)
• Top 5 investing tips (29:33)
• Outro (35:13)

—

Additional resources: 

➡️ Check out Dwan on social media:

• Website: https://dwanderful.com/ 

• Instagram: https://www.instagram.com/dwanderful 

• Facebook: https://www.facebook.com/Dwanderful 

• LinkedIn: https://www.linkedin.com/in/dwanbenttwyford/

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Follow so you never miss an episode!

Low barrier to entry, low operating costs, low risk, and strong returns… Sounds too good to be true, doesn’t it?

But it's true, and here to tell us all about it is real estate investment specialist Andrew Keel!

Andrew has over 15 years of experience in real estate. He is a passionate investor and the founder and CEO of Keel Team, a leader in the manufactured housing industry. Andrew and his team have built a mobile home park portfolio with nearly 40 communities and over 2500 tenants, all via guerilla marketing. 

In today’s episode, Andrew explains his business model and shares the secrets behind his raging success, so make sure to check it out. 

Tune in!

Key Takeaways: 

• Intro (00:00)
• How Andrew made his first dollar as a kid (04:21)
• Andrew’s journey into real estate (05:21)
• How he runs his business today (09:17)
• Their social impact (11:30)
• Guerilla marketing, lead generation, and getting off-market deals (13:15)
• Managing mobile home parks (20:20)
• Andrew’s plans for the next five years (29:26)
• Top five investing tips (31:41)
• Outro (34:43)

—

Additional resources: 

➡️ Check out Andrew Keel:

• Website: https://keelteam.com/ 

• LinkedIn: https://www.linkedin.com/in/andrewkeel/

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Follow so you never miss an episode!

There are few people as accomplished and well-known in the world of real estate as my guest in this episode.

Meet the visionary and true legend in the field, Brandon Turner! For those of you who may be living under a rock, Brandon started and used to host the BiggerPockets podcast. And while he is still part owner of BiggerPockets, he has left the company to pursue other ventures.

Now, he is a real estate investor, podcaster, bestselling author, and the founder of Open Door Capital and BetterLife. 

I’m super excited to have him on the show to share his incredible story with us, spill the beans on why he left BiggerPockets, and what he’s up to now. 

Tune in!

Key Takeaways: 

• Intro (00:00)
• How Brandon made his first dollar (01:49)
• Brandon’s life before he got into real estate (03:03)
• How he discovered BiggerPockets and turned it into what it is today (08:01)
• Brandon’s thoughts on being and working as a visionary (14:19)
• The 4 layers of building a business (18:48)
• Transitioning into bigger things (23:55)
• Managing a remote team from Hawaii (31:34)
• Why Brandon left BiggerPockets (35:40)
• Top 5 investing tips (41:52)
• Outro (48:46)

—

Additional resources: 

➡️ Check out Brandon Turner:

• Website: https://www.beardybrandon.com/ 

• LinkedIn: https://www.linkedin.com/in/brandon-turner-1b96b6209/ 

• Instagram: https://www.instagram.com/beardybrandon/ 

• Twitter: https://twitter.com/BeardyBrandon

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Follow so you never miss an episode!

Imagine being able to win any negotiation. Well, today's guest doesn't have to imagine that because he can! 

Chris Voss spent 24 years with the FBI, training in the art of negotiation and gaining experience as the lead negotiator in high-stakes international kidnapping cases. He also trained at Scotland Yard, the headquarters of the Metropolitan Police, and Harvard Law School.

Today, Chris teaches people how to get more of what they want through a unique program he developed, applying globally proven techniques to the business world. In 2016, he also published the award-winning book Never Split the Difference: Negotiating as if Your Life Depended on It. To say that I'm really pumped and excited to have him on the show today would be a massive understatement!

In our interview, Chris shares some of his favorite cases from his time at the FBI, 3 brilliant negotiation tactics that will help you win any negotiation, and why it’s never a good idea to compromise. 

Tune in!

Key Takeaways: 

• 00:00 Intro 
• 01:11 Chris’s background and his time in the FBI 
• 11:01 Diving deep into Chris’s book Never Split the Difference
• 17:37 Building trust through mirroring
• 21:18 The importance of tone of voice
• 26:31 Labeling emotions 
• 31:57 Take things slowly and never compromise 
• 39:16 What’s next for Chris and The Black Swan Group 
• 41:34 Outro

—

Additional resources: 

➡️ Check out Chris Voss:

• Website: https://www.blackswanltd.com/

• Twitter: https://twitter.com/fbinegotiator 

• Instagram: https://instagram.com/thefbinegotiator

➡️ Visit https://reedgoossens.com/ and:

• Invest passively in multifamily real estate 

• Get FREE access to my 100% Passive Real Estate Investment Masterclass

• Take a look at my portfolio

• Get FREE multifamily real estate resources 

➡️ Follow me on social media:

• LinkedIn: https://www.linkedin.com/in/reed-goossens-b2a6a933/ 

• Instagram: https://www.instagram.com/reedgoossens/ 

• Facebook: https://www.facebook.com/reed.goossens/ 

➡️ Subscribe to my podcast: 

• YouTube: @ReedGoossensREI 

• Apple: https://apple.co/44MiDN7 

• Spotify: https://spoti.fi/45fVIcR 

• Stitcher: https://bit.ly/3OHHJqJ 

• Soundcloud: https://soundcloud.com/investing-in-the-us 

—

Investing in the U.S. is a podcast for real estate investors and entrepreneurs who want to break into the U.S. market and grow their wealth!

Follow so you never miss an episode!